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Monster Jam

Fail

The top 5 brands take 100% of clicks, so Monster Jam is a Fail.

Flapen Score
38
38 / 100
Top 34% of 118 Toys niches · +3 vs the category median of 35
Market size
$13K/yr24K searches / yr
90-day growth
-9.2%search demand this quarter
Competition
47%top-5 click share · 2 brands · 10 sellers

Flapen Score

Monster Jam against its category

The dotted line is the Toys average. Past it, Monster Jam is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monster Jam market on Amazon at a glance

Shoppers on Amazon Singapore searched for Monster Jam 24K times last year and spent an estimated $13K. All 2 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-9.2%
Conversion, latest week
1.7%
Market size, estimated
$13Ka year
Top search term
monster jam17K searches a year

02 · Price

A sale here is worth $31.18.

Listings sell for $31.18 on average, from $11.33 to $72.81. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $31.18 that is $0 to $3K a year per listing.

Average price
$31.18inside the $15 to $100 sweet spot
Price range
$11.33–$72.81
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.4%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #58 within Toys. It carries 5,097 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#58in Toys
Average rating
4.64 starsAmazon Singapore average 4.47 stars
Average reviews
5,097per listing
Listings tracked
18

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Monster Jam products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 flat

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

47%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 236%

Demand

Monster Jam search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 4.3× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Monster Jam

We read the reviews and the return reasons for every product selling here.

0.4%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

Keep looking

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FAQ

Common Monster Jam questions

Answered from the same tracked data.