- Flapen Score
- 32 / 100Ranks 70 of 118 Toys niches · −3 vs the category median of 3532
- Market size
- $15K/yr24K searches / yr
- 90-day growth
- +12.0%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 13 sellers
Flapen Score
Godzilla against its category
The dotted line is the Toys average. Past it, Godzilla is stronger. Inside it, weaker.
Market
The Godzilla market on Amazon at a glance
Shoppers on Amazon Singapore searched for Godzilla 24K times last year and spent an estimated $15K. All 3 brands take every click. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 24K
- Growth, 90 days vs prior 90
- +12.0%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $15Ka year
- Top search term
- godzilla23K searches a year
02 · Price
A sale here is worth $54.19.
Listings sell for $54.19 on average, from $18.70 to $148.70. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $54.19 that is $0 to $5K a year per listing.
- Average price
- $54.19inside the $15 to $100 sweet spot
- Price range
- $18.70–$148.70
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #797 within Toys. It carries 531 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 80%
- Out of stock, average day
- 6.8%
- Average rank
- #797in Toys
- Average rating
- 4.60 starsAmazon Singapore average 4.47 stars
- Average reviews
- 531per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Godzilla products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 175%
- Brand 214%
- Brand 311%
- Open — no brand owns it (0%)
Demand
Godzilla search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7× · 11 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Godzilla questions
Answered from the same tracked data.









