- Flapen Score
- 32 / 100Ranks 70 of 118 Toys niches · −3 vs the category median of 3532
- Market size
- $15K/yr24K searches / yr
- 90-day growth
- +12.0%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 13 sellers
Flapen Score
Godzilla against its category
The dotted line is the Toys average. Past it, Godzilla is stronger. Inside it, weaker.
Market
The Godzilla market on Amazon at a glance
Shoppers on Amazon Singapore searched for Godzilla 24K times last year and spent an estimated $15K. All 3 brands take every click. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 24K
- Growth, 90 days vs prior 90
- +12.0%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $15Ka year
- Top search term
- godzilla23K searches a year
02 · Price
A sale here is worth $54.19.
Listings sell for $54.19 on average, from $18.70 to $148.70. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $54.19 that is $0 to $5K a year per listing.
- Average price
- $54.19inside the $15 to $100 sweet spot
- Price range
- $18.70–$148.70
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #797 within Toys. It carries 531 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 80%
- Out of stock, average day
- 6.8%
- Average rank
- #797in Toys
- Average rating
- 4.60 starsAmazon Singapore average 4.47 stars
- Average reviews
- 531per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Godzilla products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
バンダイ(BANDAI) Movie Monster Series Godzilla (2023)
- Price
- $26.48
- Rating
- 4.5/5
- Reviews
- 463
- Age
- 3y ago

BANDAI Movie Monster Series Movies Monster Movies (Pose) Godzilla (2023)
- Price
- $30.19
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 1y ago

BANDAI Japan Godzilla (2023) Mt. Fuji
- Price
- $18.70
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 1y ago

Monopoly Godzilla | Based on Classic Monster Movie Franchise Godzilla | Collectible Monopoly Game Featuring Familiar Locations and Iconic Kaiju Monsters
- Price
- $46.87
- Rating
- 4.8/5
- Reviews
- 1,872
- Age
- 2y ago

Tamashi Nations S.H. Monster Arts Godzilla (2016) 4th Form Awakening Ver. Shin Godzilla Movie Graphic Plus - Approx. 7.1 inches (180 mm) PVC Pre-painted Action Figure
- Price
- $148.70
- Rating
- 4.7/5
- Reviews
- 116
- Age
- 1y ago
Trending
estimated 90-day click momentum
Monopoly Godzilla | Based on Classic Monster Movie Franchise Godzilla | Collectible Monopoly Game Featuring Familiar Locations and Iconic Kaiju Monsters
- Price
- $46.87
- Rating
- 4.8/5
- Reviews
- 1,872
- Age
- 2y ago

BANDAI Japan Godzilla (2023) Mt. Fuji
- Price
- $18.70
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 1y ago

バンダイ(BANDAI) Movie Monster Series Godzilla (2023)
- Price
- $26.48
- Rating
- 4.5/5
- Reviews
- 463
- Age
- 3y ago

BANDAI Movie Monster Series Movies Monster Movies (Pose) Godzilla (2023)
- Price
- $30.19
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 1y ago

Tamashi Nations S.H. Monster Arts Godzilla (2016) 4th Form Awakening Ver. Shin Godzilla Movie Graphic Plus - Approx. 7.1 inches (180 mm) PVC Pre-painted Action Figure
- Price
- $148.70
- Rating
- 4.7/5
- Reviews
- 116
- Age
- 1y ago
Newest
by launch date
Tamashi Nations S.H. Monster Arts Godzilla (2016) 4th Form Awakening Ver. Shin Godzilla Movie Graphic Plus - Approx. 7.1 inches (180 mm) PVC Pre-painted Action Figure
- Price
- $148.70
- Rating
- 4.7/5
- Reviews
- 116
- Age
- 1y ago

BANDAI Japan Godzilla (2023) Mt. Fuji
- Price
- $18.70
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 1y ago

BANDAI Movie Monster Series Movies Monster Movies (Pose) Godzilla (2023)
- Price
- $30.19
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 1y ago

Monopoly Godzilla | Based on Classic Monster Movie Franchise Godzilla | Collectible Monopoly Game Featuring Familiar Locations and Iconic Kaiju Monsters
- Price
- $46.87
- Rating
- 4.8/5
- Reviews
- 1,872
- Age
- 2y ago

バンダイ(BANDAI) Movie Monster Series Godzilla (2023)
- Price
- $26.48
- Rating
- 4.5/5
- Reviews
- 463
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
13
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- BANDAI75%
- USAopoly14%
- TAMASHII NATIONS11%
- Open — no brand owns it (0%)
Demand
Godzilla search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7× · 11 of 12 months tracked
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Godzilla questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









