Bath Toys
a small market ($2K/yr) — Bath Toys doesn't clear our bar today.
Flapen Score
Ranks 86 of 118 Toys niches · −6 vs the category median of 35
Is Bath Toys profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Bath Toys is a $2K/yr Amazon Singapore market (5K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Skip it — 29/100.
Bath Toys: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -5.9% over the last 90 days and 1.4% of searches end in a purchase.
$2K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 7 products
Top Bath Toys products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nuby Wacky Waterworks Pipes Bath Toy with Interactive Features for Cognitive Development (Colors May Vary)
- Price
- $22.88
- Rating
- 4.2/5
- Reviews
- 4,897
- Age
- 4y ago

Yookidoo Baby Bath Toy - Spin N Sprinkle Water Lab - Spinning Gear and Googly Eyes for Toddler or Baby Bath Time Sensory Development - Attaches to Any Size Tub Wall (1-3 Years)
- Price
- $31.18
- Rating
- 4.6/5
- Reviews
- 7,360
- Age
- 2y ago

Nuby Fun Watering Can Bath Toy
- Price
- $13.50
- Rating
- 4.8/5
- Reviews
- 2,311
- Age
- 4y ago

12PCS Rubber Ducks Toddler Bath Toys No Hole Bathtub Toys Baby Pool Toys for 18 Months and Older
- Price
- $16.00
- Rating
- 4.6/5
- Reviews
- 780
- Age
- 1y ago

Nuby Floating Purple Octopus with 3 Hoopla Rings Interactive Bath Toy
- Price
- $20.91
- Rating
- 4.6/5
- Reviews
- 57,991
- Age
- 7y ago
Trending
90-day click momentum
HABA Bubble Bath Whisk Blue - Create Fun Bubbles in The Bathtub
- Price
- $29.79
- Rating
- 4.5/5
- Reviews
- 1,139
- Age
- 15y ago

Munchkin Ocean Squirts Bath Toy 8 pack
- Price
- $22.72
- Rating
- 4.7/5
- Reviews
- 18,700
- Age
- 17y ago

Yookidoo Baby Bath Toy - Spin N Sprinkle Water Lab - Spinning Gear and Googly Eyes for Toddler or Baby Bath Time Sensory Development - Attaches to Any Size Tub Wall (1-3 Years)
- Price
- $31.18
- Rating
- 4.6/5
- Reviews
- 7,360
- Age
- 2y ago

Nuby Fun Watering Can Bath Toy
- Price
- $13.50
- Rating
- 4.8/5
- Reviews
- 2,311
- Age
- 4y ago

12PCS Rubber Ducks Toddler Bath Toys No Hole Bathtub Toys Baby Pool Toys for 18 Months and Older
- Price
- $16.00
- Rating
- 4.6/5
- Reviews
- 780
- Age
- 1y ago
Newest
by launch date
12PCS Rubber Ducks Toddler Bath Toys No Hole Bathtub Toys Baby Pool Toys for 18 Months and Older
- Price
- $16.00
- Rating
- 4.6/5
- Reviews
- 780
- Age
- 1y ago

Yookidoo Baby Bath Toy - Spin N Sprinkle Water Lab - Spinning Gear and Googly Eyes for Toddler or Baby Bath Time Sensory Development - Attaches to Any Size Tub Wall (1-3 Years)
- Price
- $31.18
- Rating
- 4.6/5
- Reviews
- 7,360
- Age
- 2y ago

Nuby Fun Watering Can Bath Toy
- Price
- $13.50
- Rating
- 4.8/5
- Reviews
- 2,311
- Age
- 4y ago

Nuby Wacky Waterworks Pipes Bath Toy with Interactive Features for Cognitive Development (Colors May Vary)
- Price
- $22.88
- Rating
- 4.2/5
- Reviews
- 4,897
- Age
- 4y ago

Nuby Floating Purple Octopus with 3 Hoopla Rings Interactive Bath Toy
- Price
- $20.91
- Rating
- 4.6/5
- Reviews
- 57,991
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Nuby56%
- Yookidoo15%
- Grarain11%
- munchkin10%
- HABA8%
- Open — no brand owns it (0%)
Bath Toys demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.9×
Common Bath Toys questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









