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Golf Balls

Fail

Shoppers spend an estimated $18K a year here, so Golf Balls is a Fail.

Flapen Score
41
41 / 100
Top 10% of 53 Sporting Goods niches · +6 vs the category median of 35
Market size
$18K/yr183K searches / yr
90-day growth
+22.6%search demand this quarter
Competition
68%top-5 click share · 10 brands · 6 sellers

Flapen Score

Golf Balls against its category

The dotted line is the Sporting Goods average. Past it, Golf Balls is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Golf Balls market on Amazon at a glance

Shoppers on Amazon Singapore searched for Golf Balls 183K times last year and spent an estimated $18K. The top 5 brands take 87% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
+22.6%
Conversion, latest week
0.4%
Market size, estimated
$18Ka year
Top search term
golf balls87K searches a year

02 · Price

A sale here is worth $24.95.

Listings sell for $24.95 on average, from $13.11 to $60.62. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $24.95 that is $2K to $6K a year per listing.

Average price
$24.95inside the $15 to $100 sweet spot
Price range
$13.11–$60.62
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
2.4%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

7% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #11 within Sporting Goods. It carries 1,619 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
7%
Prime listings
93%
Out of stock, average day
8.3%
Average rank
#11in Sporting Goods
Average rating
4.35 starsAmazon Singapore average 4.47 stars
Average reviews
1,619per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Golf Balls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

6

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

8%

  • Brand 157%
  • Brand 210%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (4 brands, 8%)

Demand

Golf Balls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Oct, Nov · busiest ÷ quietest = 2.5× · 11 of 12 months tracked

Search terms

Top Golf Balls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • golf balls87K/yr
  • golf64K/yr
  • golf ball28K/yr
  • taylormade golf balls5K/yr

Reviews and returns

What reviews say buyers love and hate about Golf Balls

We read the reviews and the return reasons for every product selling here.

60%of positive reviews mention “Value For Money”
2.4%of orders come back
“Good price”
A buyer, on “Value For Money”60% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

Keep looking

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FAQ

Common Golf Balls questions

Answered from the same tracked data.