- Flapen Score
- 40 / 100Top 12% of 53 Sporting Goods niches · +5 vs the category median of 3540
- Market size
- $20K/yr131K searches / yr
- 90-day growth
- -8.2%search demand this quarter
- Competition
- 44%top-5 click share · 2 brands · 7 sellers
Flapen Score
Wwe against its category
The dotted line is the Sporting Goods average. Past it, Wwe is stronger. Inside it, weaker.
Market
The Wwe market on Amazon at a glance
Shoppers on Amazon Singapore searched for Wwe 131K times last year and spent an estimated $20K. All 2 brands take every click. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.
- Searches, last 12 months
- 131K
- Growth, 90 days vs prior 90
- -8.2%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $20Ka year
- Top search term
- wwe70K searches a year
02 · Price
A sale here is worth $51.82.
Listings sell for $51.82 on average, from $29.89 to $116.70. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $51.82 that is $0 to $5K a year per listing.
- Average price
- $51.82inside the $15 to $100 sweet spot
- Price range
- $29.89–$116.70
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
10% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #1,349 within Sporting Goods. It carries 350 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 10%
- Prime listings
- 90%
- Out of stock, average day
- 8.3%
- Average rank
- #1,349in Sporting Goods
- Average rating
- 4.63 starsAmazon Singapore average 4.47 stars
- Average reviews
- 350per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Wwe products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mattel WWE Championship Belt World Heavyweight Championship Role Play and Costume Approx 100 cm Long Faux Leather Belt with One Adjustment HYF18
- Price
- $36.68
- Rating
- 4.7/5
- Reviews
- 1,374
- Age
- 2y ago

Mattel WWE Ultimate Edition Action Figure & Accessories 6-inch Gunther Collectible Set Swappable Heads & Hands Entrance Gear & 30 Articulation Points
- Price
- $40.27
- Rating
- 4.7/5
- Reviews
- 642
- Age
- 1y ago

WWE Roman Reigns (Gold Belt) Best of Ultimate Edition 6 Toy Wrestling Action Figure
- Price
- $59.77
- Rating
- 4.8/5
- Reviews
- 41
- Age
- 1y ago

Mattel WWE Main Event Ring
- Price
- $43.90
- Rating
- 4.7/5
- Reviews
- 790
- Age
- 1y ago

WWE Ultimate Edition Kane Action Figure 6-inch Collectible with Interchangeable Head Swappable Hands & Entrance Cape for Ages 8 Years Old & Up
- Price
- $116.70
- Rating
- 4.8/5
- Reviews
- 590
- Age
- 4y ago
Trending
estimated 90-day click momentum
WWE Ultimate Edition Kane Action Figure 6-inch Collectible with Interchangeable Head Swappable Hands & Entrance Cape for Ages 8 Years Old & Up
- Price
- $116.70
- Rating
- 4.8/5
- Reviews
- 590
- Age
- 4y ago

Mattel WWE Elite Collection Top Picks Action Figure & Accessories Set Rey Mysterio 6-inch Collectible with Swappable Hands Ring Gear & 25 Articulation Points
- Price
- $44.82
- Rating
- 4.5/5
- Reviews
- 33
- Age
- 1y ago

WWE Viscera Elite Collection Deluxe Action Figure with Realistic Facial Detailing Iconic Ring Gear & Accessories
- Price
- $111.65
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 6y ago

Mattel WWE Elite Collection Action Figure SummerSlam X-Pac with Accessory and Referee Build-A-Figure Parts
- Price
- $32.18
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 2y ago

Mattel WWE Championship Belt World Heavyweight Championship Role Play and Costume Approx 100 cm Long Faux Leather Belt with One Adjustment HYF18
- Price
- $36.68
- Rating
- 4.7/5
- Reviews
- 1,374
- Age
- 2y ago
Newest
by launch date
WWE CM Punk Mattel Ultimate Edition Collection Series 27 Wrestling Action Figure Toy Interchangeable Heads & Hands 30 Points of Articulation
- Price
- $54.29
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 8mo ago

WWE The Great Muta 2025 Mattel Elite Collection Monday Night Wars Series 7 Wrestling Action Figure Toy
- Price
- $56.28
- Rating
- 3.5/5
- Reviews
- 11
- Age
- 9mo ago
![WWE 2025 Mattel Elite Collection Greatest Hits Series 8 John Cena [Collectors Edition] Wrestling Action Figure Toy](https://m.media-amazon.com/images/I/41BygKtqSKL.jpg)
WWE 2025 Mattel Elite Collection Greatest Hits Series 8 John Cena [Collectors Edition] Wrestling Action Figure Toy
- Price
- $57.67
- Rating
- 4.7/5
- Reviews
- 169
- Age
- 10mo ago

WWE Mattel Elite Series #118 6-Inch Jacob Fatu Action Figure and Accessories with 25 Points of Articulation and Interchangeable Hands
- Price
- $52.81
- Rating
- 4.8/5
- Reviews
- 232
- Age
- 11mo ago

Mattel WWE Elite Action Figure & Accessories Series #119 6-inch Collectible Ethan Page with 25 Articulation Points & Swappable Hands
- Price
- $45.93
- Rating
- 4.7/5
- Reviews
- 40
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 100%
Open market
0%
- Mattel76%
- WWE24%
- Open — no brand owns it (0%)
Demand
Wwe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked
Search terms
Top Wwe search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wwe70K/yr
- wwe elite33K/yr
- wwe ultimate edition18K/yr
- wwe ultimate10K/yr
Reviews and returns
What reviews say buyers love and hate about Wwe
We read the reviews and the return reasons for every product selling here.
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
1 topic
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wwe questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









