How competitive is the Fishing niche on Amazon Singapore?

6 brands and 6 sellers compete in Fishing on Amazon Singapore. The top 5 Fishing products take 88% of clicks and its top 5 brands hold 96% of demand.

Fishing

a small market ($0/yr) — Fishing doesn't clear our bar today.

Signals Low Review Barrier

Flapen Score

Skip it

Top 12% of 53 Sporting Goods niches · +5 vs the category median of 35

This niche Category average · 53 niches

Is Fishing profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Fishing is a $0/yr Amazon Singapore market (17K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 40/100.

Fishing: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +68.1% over the last 90 days and 0.0% of searches end in a purchase.

revenue / yr

Units sold / yr100

Search volume / yr+68.1%17K

Conversion rate0.0%

Avg price$46.25

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

open market share

Brands · sellers6 · 6

Top-5 product click share88%

Open market4%

Avg brand age62 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 7 products

Top Fishing products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Ugly Stik GX2 Spinning Fishing Rod

Price: $84.83
Rating: 4.3/5
Reviews: 24
Age: 2y ago

Abu Garcia Tormentor2 Travel Spinning Rod Lightweight Fishing Rod with 24T Carbon Blank Cork Handle Compact Design for Travellers Freshwater and Saltwater Predatory Fish 2.13 m 10-30 g

Price: $46.68
Rating: 4.2/5
Reviews: 119
Age: 1y ago

Ugly Stik 7 GX2 Spinning Rod 4-Piece Fishing Rod Medium Rod Power 6-15 lb Line Rating 1/8-5/8 oz Lure Rating

Price: $83.97
Rating: 4.4/5
Reviews: 27
Age: 2y ago

Yo-Zuri Hydro Minnow LC F 150mm 6in Green Mackerel

Price: $15.99
Rating: 4.7/5
Reviews: 138
Age: 2y ago

Shock Leader Fluorocarbon 20lb. (#5)

Price: $18.65
Rating: 4.5/5
Reviews: 775
Age: 13y ago

Newest

by launch date

Telescopic Fishing Rod and Reel Combination 240cm Carbon Fiber Folding Adult Travel Rod Suitable for Freshwater and Saltwater

Price: $36.81
Rating: 4.0/5
Reviews: 42
Age: 1y ago

Abu Garcia Tormentor2 Travel Spinning Rod Lightweight Fishing Rod with 24T Carbon Blank Cork Handle Compact Design for Travellers Freshwater and Saltwater Predatory Fish 2.13 m 10-30 g

Price: $46.68
Rating: 4.2/5
Reviews: 119
Age: 1y ago

Ugly Stik GX2 Spinning Fishing Rod

Price: $84.83
Rating: 4.3/5
Reviews: 24
Age: 2y ago

Ugly Stik 7 GX2 Spinning Rod 4-Piece Fishing Rod Medium Rod Power 6-15 lb Line Rating 1/8-5/8 oz Lure Rating

Price: $83.97
Rating: 4.4/5
Reviews: 27
Age: 2y ago

Yo-Zuri Hydro Minnow LC F 150mm 6in Green Mackerel

Price: $15.99
Rating: 4.7/5
Reviews: 138
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

Ugly Stik42%
Abu Garcia24%
DUEL12%
Varivas11%
MILEXNKO8%
ドレス(Dress)4%

Fishing demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume17KCVR0.0%Products7Brands6Top 5 Brands96%OOS Rate4.7%Rating4.3★Reviews255Avg BSR#5

Common Fishing questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fishing 40/100 on Amazon Singapore — Skip it. The niche generates $0/yr across 7 tracked products. Search demand moved +68.1% over the last 90 days.

Fishing sells for $46.25 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $15.99–$84.83. The average incumbent carries 255 reviews — the moat a new listing must climb.