Pen

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months

23K

Growth, 90 days vs prior 90

+24.9%

Conversion, latest week

1.6%

Market size, estimated

$4Ka year

Top search term

pen19K searches a year

Listings sell for $11.46 on average, from $1.49 to $39.69. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $11.46 that is $0 to $1K a year per listing.

Average price

$11.46under the $15 to $100 sweet spot

Price range

$1.49–$39.69

Amazon Singapore median price

$30.00across 1,590 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.1%of orders · Amazon Singapore median 0.0%

16% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #38 within Office Products. It carries 7,906 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

16%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#38in Office Products

Average rating

4.49 starsAmazon Singapore average 4.47 stars

Average reviews

7,906per listing

Listings tracked

19

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

87 months