Fountain Pen
FailShoppers spend an estimated $2K a year here, so Fountain Pen is a Fail.
- Flapen Score
- 45 / 100Top 4% of 33 Office Products niches · +12 vs the category median of 3345
- Market size
- $2K/yr49K searches / yr
- 90-day growth
- +6.6%search demand this quarter
- Competition
- 39%top-5 click share · 12 brands · 24 sellers
Flapen Score
Fountain Pen against its category
The dotted line is the Office Products average. Past it, Fountain Pen is stronger. Inside it, weaker.
Market
The Fountain Pen market on Amazon at a glance
Shoppers on Amazon Singapore searched for Fountain Pen 49K times last year and spent an estimated $2K. The top 5 brands take 75% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- +6.6%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $2Ka year
- Top search term
- fountain pen41K searches a year
02 · Price
A sale here is worth $30.88.
Listings sell for $30.88 on average, from $8.67 to $106.37. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $30.88 that is $0 to $3K a year per listing.
- Average price
- $30.88inside the $15 to $100 sweet spot
- Price range
- $8.67–$106.37
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.4%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #104 within Office Products. It carries 2,464 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 97%
- Out of stock, average day
- 8.1%
- Average rank
- #104in Office Products
- Average rating
- 4.55 starsAmazon Singapore average 4.47 stars
- Average reviews
- 2,464per listing
- Listings tracked
- 29
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 92 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 92 months
Products
Top Fountain Pen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
12 falling
Sellers
24
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
39%
Top 20: 86%
Open market
19%
- Brand 129%
- Brand 220%
- Brand 311%
- Brand 49%
- Brand 56%
- Brand 65%
Demand
Fountain Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.3× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Fountain Pen
We read the reviews and the return reasons for every product selling here.
“The product itself is very good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fountain Pen questions
Answered from the same tracked data.