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bubble wrap

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 1Growth 35Conversion 55Competition 26Returns 100Price range 62Avg price 85Brand share 0Review moat 25Quality gap 47

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$19.01

avg listing price — sweet spot $15–$100

Price range

Good$7.26–$27.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+8.0%

90-day search growth — must beat 0% to launch

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad4,106.1

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$3K

$3K/yr · 3K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Singapore niche tracking, bubble wrap is a $3K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

bubble wrap market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$5K–$10K
units × avg price
Conversion rate
4.5%
Avg BSR
#12
Page quality
0%
Prime
50%
Sponsored
30%
Out of stock
12.8%
Avg brand age
53 months
Avg seller age
0 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 flat

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • TEENGA42%
  • Duck24%
  • Packman18%
  • Generic12%
  • 川上産業(Kawakami Sangyo)4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.0% search growth over the last 90 days.
12080Spike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top bubble wrap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$29420%$58930%$88340%$1K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Common questions

Is bubble wrap profitable to sell on Amazon Singapore?
The niche generates $3K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +8.0%. Flapen's verdict: Skip it (38/100).
How competitive is the bubble wrap niche?
5 brands and 12 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
When does demand for bubble wrap peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the bubble wrap niche?
Listings span $7.26–$27.81; the average listing price is $19.01 (sweet spot $15–$100). The average incumbent carries 4,106 reviews — the moat a new listing must climb.