- Flapen Score
- 35 / 100Ranks 117 of 214 Home niches · −1 vs the category median of 3635
- Market size
- $8K/yr14K searches / yr
- 90-day growth
- +11.4%search demand this quarter
- Competition
- 59%top-5 click share · 10 brands · 20 sellers
Flapen Score
Wok against its category
The dotted line is the Home average. Past it, Wok is stronger. Inside it, weaker.
Market
The Wok market on Amazon at a glance
Shoppers on Amazon Singapore searched for Wok 14K times last year and spent an estimated $8K. The top 5 brands take 85% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 14K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.
- Searches, last 12 months
- 14K
- Growth, 90 days vs prior 90
- +11.4%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $8Ka year
- Top search term
- wok11K searches a year
02 · Price
A sale here is worth $81.28.
Listings sell for $81.28 on average, from $21.67 to $123.71. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $81.28 that is $0 to $8K a year per listing.
- Average price
- $81.28inside the $15 to $100 sweet spot
- Price range
- $21.67–$123.71
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 4.5%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
29% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #32 within Home. It carries 3,762 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 29%
- Prime listings
- 94%
- Out of stock, average day
- 10.8%
- Average rank
- #32in Home
- Average rating
- 4.43 starsAmazon Singapore average 4.47 stars
- Average reviews
- 3,762per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Wok products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
20
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
10%
- Brand 154%
- Brand 211%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 65%
- Open — no brand owns it (4 brands, 10%)
Demand
Wok search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 3.3× · 11 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Wok
We read the reviews and the return reasons for every product selling here.
“Terrible quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wok questions
Answered from the same tracked data.









