wok
Skip itA small market ($8K/yr) — this niche doesn't clear our bar today.
Avg price
Great$81.28avg listing price — sweet spot $15–$100
Price range
Great$21.67–$123.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Okay+11.4%90-day search growth — must beat 0% to launch
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Okay3,761.65avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$8K$8K/yr · 14K searches
According to Flapen's Amazon Singapore niche tracking, wok is a $8K/yr Amazon Singapore market (14K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 35/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
wok market data
- Units sold / yr
- 0–100
- avg 0–100/product
- Revenue / yr
- $0–$8K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 29%
- Out of stock
- 10.8%
- Avg brand age
- 65 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
20
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
10%
- YOSUKATA54%
- Souped Up Recipes11%
- 山田工業所9%
- Craft Wok6%
- WMF5%
- River Light5%
- Open — no brand owns it (4 brands, 10%)
Demand
Weekly Amazon search volume, last 47 weeks — +11.4% search growth over the last 90 days.Top wok products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
YOSUKATA Carbon Steel Wok Pan - 14/36 cm Woks and Stir Fry Pans - Chinese Wok with Round Bottom Wok - Traditional Chinese Japanese Woks - Black Steel Wok
YOSUKATA$83.984.3★3,108 rev
YOSUKATA Black Carbon Steel Wok Pan 13 5 / 34 cm Woks and Stir Fry Pans - Chinese Wok with Flat Bottom Pow Wok - Traditional Chinese Japanese Woks - Black Steel Wok
YOSUKATA$83.504.1★6,391 rev
YOSUKATA 30 cm Carbon Steel Wok Pan Pre-Seasoned Flat Bottom Pow Wok for Stir Fry BBQ Grill & Camping Traditional Japanese & Chinese Cookware Compatible with Induction Electric Gas Open Fire
YOSUKATA$84.604.1★6,391 rev
Yamada Kogyosho One-Handed Wok Iron Handle Wooden Handle 11.8 inches (30 cm)
山田工業所$71.784.8★5 rev
YOSUKATA Blue Round Bottom Wok Pan 14/36 cm Woks and Stir Fry Pans - Chinese Hammered Pow Wok Carbon Steel Wok - Traditional Chinese Japanese Woks - Blue Steel Wok (14/36 cm Blue)
YOSUKATA$118.804.2★2,718 rev
Newest
by launch date
Souped Up Recipes 10 Inch Carbon Steel Wok For Electric Induction and Gas Stoves (Lid and User Guide Video Included)
Souped Up Recipes$55.13340 rev
JOYCE CHEN Classic Series 14-Inch Preseasoned Carbon Steel Wok
Joyce Chen$79.7599 rev
WMF 0792336040 - Wok pan 30CM
WMF$65.292 rev
DOTCLAD Hybrid 12 inch Wok pan with Lid PFOA and PTFE Free Cookware non stick Stainless Steel Woks & Stir-fry pans Nonstick Dishwasher and Oven Safe Works on Induction
DOTCLAD$83.841,483 rev
YOSUKATA Black Carbon Steel Wok Pan 13 5 / 34 cm Woks and Stir Fry Pans - Chinese Wok with Flat Bottom Pow Wok - Traditional Chinese Japanese Woks - Black Steel Wok
YOSUKATA$83.506,391 rev
Trending
90-day click momentumYamada Kogyosho One-Handed Wok Iron Handle Wooden Handle 11.8 inches (30 cm)
山田工業所$71.784.8★
JOYCE CHEN Classic Series 14-Inch Preseasoned Carbon Steel Wok
Joyce Chen$79.754.4★
River Light J1430 Kyoku JAPAN Iron Frying Pan Deep Type 11.8 inches (30 cm) Iron Nitrided IH Compatible Rust Resistant Wok Made in Japan
River Light$65.034.3★
YOSUKATA Blue Round Bottom Wok Pan 14/36 cm Woks and Stir Fry Pans - Chinese Hammered Pow Wok Carbon Steel Wok - Traditional Chinese Japanese Woks - Blue Steel Wok (14/36 cm Blue)
YOSUKATA$118.804.2★
WMF Macao Induction Wok Set 2 Pieces Wok Pan 36 cm with Glass Lid Polished Cromargan Stainless Steel Uncoated
WMF$123.714.5★
What buyers say about wok
What buyers praise and complain about, mined from review topics.What buyers love
“but looks solid”
What buyers complain about
“Terrible quality”
Top return reasons
Common questions
- Is wok profitable to sell on Amazon Singapore?
- The niche generates $8K/yr across 17 tracked products. 90-day search growth is +11.4%. Flapen's verdict: Skip it (35/100).
- How competitive is the wok niche?
- 10 brands and 20 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in wok?
- Top complaints mined from reviews: Quality-Overall. The return rate is 4.5%.
- What does it cost to enter the wok niche?
- Listings span $21.67–$123.71; the average listing price is $81.28 (sweet spot $15–$100). The average incumbent carries 3,762 reviews — the moat a new listing must climb.