Spatula
FailShoppers spend an estimated $814 a year here, so Spatula is a Fail.
- Flapen Score
- 39 / 100Top 37% of 214 Home niches · +3 vs the category median of 3639
- Market size
- $814/yr9K searches / yr
- 90-day growth
- +11.5%search demand this quarter
- Competition
- 62%top-5 click share · 10 brands · 17 sellers
Flapen Score
Spatula against its category
The dotted line is the Home average. Past it, Spatula is stronger. Inside it, weaker.
Market
The Spatula market on Amazon at a glance
Shoppers on Amazon Singapore searched for Spatula 9K times last year and spent an estimated $814. The top 5 brands take 73% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $814 a year.
- Searches, last 12 months
- 9K
- Growth, 90 days vs prior 90
- +11.5%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $814a year
- Top search term
- spatula5K searches a year
02 · Price
A sale here is worth $15.69.
Listings sell for $15.69 on average, from $9.01 to $28.10. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $15.69 that is $0 to $2K a year per listing.
- Average price
- $15.69inside the $15 to $100 sweet spot
- Price range
- $9.01–$28.10
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
17% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #44 within Home. It carries 2,122 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 17%
- Prime listings
- 100%
- Out of stock, average day
- 17.2%
- Average rank
- #44in Home
- Average rating
- 4.67 starsAmazon Singapore average 4.47 stars
- Average reviews
- 2,122per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Spatula products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Silicone Spatula Set 2 Pcs Heat Resistant Rubber Spatula for Non-stick Cookware BPA Free (Black)
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 1,210
- Age
- 4y ago

OXO Good Grips Silicone Spatula Set Multicolor 3 Piece 11299900
- Price
- $28.10
- Rating
- 4.7/5
- Reviews
- 3,381
- Age
- 6y ago

Pack of 2 Silicone Spatulas Heat Resistant up to 315.6 C for Non-Stick Pots Kitchen Utensil Set for Eggs Pancakes Heat Resistant Silicone Handle
- Price
- $17.60
- Rating
- 4.7/5
- Reviews
- 1,496
- Age
- 4y ago

AcoWELL 2 Pack Silicone Spatula Set with Elegant Wooden Handle Heat Resistant Solid & Slotted Turner for Non Stick Pans Great Kitchen Spatulas Cooking Utensils for Sautéing Frying and Flipping
- Price
- $21.66
- Rating
- 4.8/5
- Reviews
- 200
- Age
- 1y ago

Nagao Tsubamesanjo Silicone Heat Resistant Rubber Spatula Large Black One-Piece Mold Cooking Confectionery Made in Japan
- Price
- $11.89
- Rating
- 4.5/5
- Reviews
- 1,122
- Age
- 4y ago
Trending
estimated 90-day click momentum
Silicone Spatula Set 2 Pcs Heat Resistant Rubber Spatula for Non-stick Cookware BPA Free (Black)
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 1,210
- Age
- 4y ago

MUJI 84376313 Silicone Turner
- Price
- $10.70
- Rating
- 4.5/5
- Reviews
- 118
- Age
- 1y ago

Pack of 2 Silicone Spatulas Heat Resistant up to 315.6 C for Non-Stick Pots Kitchen Utensil Set for Eggs Pancakes Heat Resistant Silicone Handle
- Price
- $17.60
- Rating
- 4.7/5
- Reviews
- 1,496
- Age
- 4y ago

AcoWELL 2 Pack Silicone Spatula Set with Elegant Wooden Handle Heat Resistant Solid & Slotted Turner for Non Stick Pans Great Kitchen Spatulas Cooking Utensils for Sautéing Frying and Flipping
- Price
- $21.66
- Rating
- 4.8/5
- Reviews
- 200
- Age
- 1y ago

KLAQQED 3Pcs Silicone Spatula Set Heat Resistant Spatulas for Nonstick Cookware Fish Turner Plastic Spatulas Rubber Wok Spatula Long Large Spatula Silicone Cooking Use Kitchen Utensils Set
- Price
- $19.98
- Rating
- 4.6/5
- Reviews
- 1,773
- Age
- 2y ago
Newest
by launch date
AcoWELL 2 Pack Silicone Spatula Set with Elegant Wooden Handle Heat Resistant Solid & Slotted Turner for Non Stick Pans Great Kitchen Spatulas Cooking Utensils for Sautéing Frying and Flipping
- Price
- $21.66
- Rating
- 4.8/5
- Reviews
- 200
- Age
- 1y ago

MUJI 84376313 Silicone Turner
- Price
- $10.70
- Rating
- 4.5/5
- Reviews
- 118
- Age
- 1y ago

KLAQQED 3Pcs Silicone Spatula Set Heat Resistant Spatulas for Nonstick Cookware Fish Turner Plastic Spatulas Rubber Wok Spatula Long Large Spatula Silicone Cooking Use Kitchen Utensils Set
- Price
- $19.98
- Rating
- 4.6/5
- Reviews
- 1,773
- Age
- 2y ago

Nagao Tsubamesanjo Silicone Heat Resistant Rubber Spatula Large Black One-Piece Mold Cooking Confectionery Made in Japan
- Price
- $11.89
- Rating
- 4.5/5
- Reviews
- 1,122
- Age
- 4y ago

Silicone Spatula Set 2 Pcs Heat Resistant Rubber Spatula for Non-stick Cookware BPA Free (Black)
- Price
- $9.01
- Rating
- 4.7/5
- Reviews
- 1,210
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
17
Est. top-5 brand share
73%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
21%
- OXO25%
- KitsKap19%
- BodiCal11%
- AcoWELL10%
- Nagao7%
- Cuisinart7%
Demand
Spatula search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 9.4× · 10 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Spatula
We read the reviews and the return reasons for every product selling here.
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
3 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spatula questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









