scrub daddy
Skip itA small market ($1K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.51avg listing price — sweet spot $15–$100
Price range
Good$5.47–$37.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+11.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Review moat
Bad16,072.9avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$1K$1K/yr · 11K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, scrub daddy is a $1K/yr Amazon Singapore market (11K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
scrub daddy market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $5K–$9K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #174
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 15.7%
- Avg brand age
- 104 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 flat
Sellers
8
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Scrub Daddy64%
- Cif36%
Demand
Weekly Amazon search volume, last 35 weeks — +11.8% search growth over the last 90 days.Top scrub daddy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CIF Colors Scrub Daddy Packset 3s
Cif$10.855.0★1 rev

Scrub Daddy Sponge Daddy - Dual Sided Sponge & Scrubber Traditional Shape FlexTexture Soft in Warm Water Firm in Cold Deep Cleaning Dishwasher Safe Multi-use Scratch Free Odor Resistant 4ct
Scrub Daddy$10.784.7★8,133 rev

Scrub Daddy - Scratch Free Color Sponge with Flex Texture (3 Pack)
Scrub Daddy$16.754.8★71,511 rev

Scrub Daddy Scrub Mommy Kitchen Sponges for Dishes & Wiping Spills - Dual-Sided Dish Scrubber Sponge for Cleaning - Multi-Colored Bulk Pack - Stain & Odor Resistant (9 Count)
Scrub Daddy$37.174.8★19,982 rev

Scrub Daddy Damp Duster Magical Dust Cleaning Sponge Dusters for Cleaning Venetian & Wooden Blinds Cleaner Vents Radiator Skirting Boards Mirrors Dust Brush Tools Home Gadgets Light Pink
Scrub Daddy$11.234.5★18,189 rev
Newest
by launch date
Scrub Daddy Dish Brush with Soap Dispenser 2 Refill Heads 1 Yellow Sponge and Connecting Head - Texture Changing Sponges with Handle
Scrub Daddy$34.95293 rev

CIF Colors Scrub Daddy Packset 3s
Cif$10.851 rev

Scrub Daddy Scrub Mommy Kitchen Sponges for Dishes & Wiping Spills - Dual-Sided Dish Scrubber Sponge for Cleaning - Multi-Colored Bulk Pack - Stain & Odor Resistant (9 Count)
Scrub Daddy$37.1719,982 rev

Scrub Daddy Damp Duster Multipurpose Dusters for Cleaning - Wooden & Venetian Blind Cleaner Tool Ridged Wet Dust Sponge for Skirting Board Radiator Blinds & Mirrors Home Cleaning Products Yellow
Scrub Daddy$12.4418,189 rev

CIF Scrub Mommy Dual-Sided Scrubber + Sponge (Super Soft Absorbent Resists Odors & Scretch Free) 1s
Cif$5.47341 rev
Trending
90-day click momentum
Scrub Daddy Scrub Mommy Kitchen Sponges for Dishes & Wiping Spills - Dual-Sided Dish Scrubber Sponge for Cleaning - Multi-Colored Bulk Pack - Stain & Odor Resistant (9 Count)
Scrub Daddy$37.174.8★

Scrub Daddy The Original - FlexTexture Sponge Soft in Warm Water Firm in Cold Deep Cleaning Dishwasher Safe Multi-use Scratch Free Odor Resistant Functional Ergonomic- 1ct
Scrub Daddy$14.504.7★

Scrub Daddy Damp Duster Magical Dust Cleaning Sponge Dusters for Cleaning Venetian & Wooden Blinds Cleaner Vents Radiator Skirting Boards Mirrors Dust Brush Tools Home Gadgets Light Pink
Scrub Daddy$11.234.5★

Scrub Daddy Scrub Mommy Sponges - Dish Scrubber + Non-Scratch Cleaning Sponges Kitchen Bathroom + Multi-Surface Safe - Stain + Odor Resistant Dual-Sided Dish Sponges for Scrubbing (3 Count)
Scrub Daddy$30.974.8★

Scrub Daddy Sponge Daddy - Dual Sided Sponge & Scrubber Traditional Shape FlexTexture Soft in Warm Water Firm in Cold Deep Cleaning Dishwasher Safe Multi-use Scratch Free Odor Resistant 4ct
Scrub Daddy$10.784.7★
Common questions
- Is scrub daddy profitable to sell on Amazon Singapore?
- The niche generates $1K/yr across 10 tracked products. 90-day search growth is +11.8%. Flapen's verdict: Skip it (30/100).
- How competitive is the scrub daddy niche?
- 2 brands and 8 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 100% of demand.
- What does it cost to enter the scrub daddy niche?
- Listings span $5.47–$37.17; the average listing price is $18.51 (sweet spot $15–$100). The average incumbent carries 16,073 reviews — the moat a new listing must climb.