scissors
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Good$13.44avg listing price — sweet spot $15–$100
Price range
Good$6.62–$24.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+25.4%90-day search growth — must beat 0% to launch
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad15,903.05avg incumbent reviews — the moat a new listing must climb
Market size
Bad$4K$4K/yr · 12K searches
According to Flapen's Amazon Singapore niche tracking, scissors is a $4K/yr Amazon Singapore market (12K searches/yr). The top 5 brands hold 74% of demand. Verdict: Skip it — 42/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
scissors market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $10K–$13K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #17
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 14%
- Out of stock
- 14.5%
- Avg brand age
- 88 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
24
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
59%
Top 20: 97%
Open market
22%
- KitchenAid42%
- Scotch13%
- ZWILLING11%
- HENCKELS4%
- 3M4%
- CANARY4%
Demand
Weekly Amazon search volume, last 47 weeks — +25.4% search growth over the last 90 days.Top scissors products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KitchenAid All Purpose Shears with Protective Sheath One Size Black
KitchenAid$10.984.8★64,584 rev

ZWILLING J.A. HENCKELS 41370-001-0 TWIN Kitchen Shears L 20.5cm Black
ZWILLING$18.284.7★5,459 rev

KitchenAid All Purpose Shears Aqua/Black KE351OHAQA
KitchenAid$9.804.8★64,584 rev

Scotch 8 Precision Scissors Great for Everyday Use (1448)
Scotch$6.624.8★22,499 rev

Henckels Cologne Kitchen Shears Stainless Steel Kitchen Scissors Japanese Regular Sales Item 11515-001 Henckels
HENCKELS$9.904.4★4,824 rev
Newest
by launch date
GENHY Kitchen Forged Heavy Duty Shears Come Apart Ultra Sharp Multi-Function Stainless Steel Scissors with Bottle Opener and Nut Cracker (20.5CM)
GENHY$14.330 rev

Kitchen Shears Set of 2 Heavy Duty Kitchen Scissors Seafood Scissors Stainless Steel Sharp Food Cooking Scissors for Meat Bones Fish Poultry Vegetables Chicken Dishwasher Safe
Peacafulife$13.340 rev

Fiskars Everyday Softgrip Non-Stick Titanium Scissors (8)
FISKARS$13.80547 rev

Kitchen Shears Multi Purpose Strong Stainless Steel Kitchen Utility Scissors with Cover Poulry Fish Meat Vegetables Herbs Bones Dishwasher Safe (Black)
Felovr HEALTHY LIFESTYLE FOR EVERYDAY$9.785 rev

KitchenAid All Purpose Kitchen Shears with Protective Sheath Durable Stainless Steel Scissors Dishwasher Safe Soft Grip Comfort Handle 8.72 Inch Gray
KitchenAid$16.4764,584 rev
Trending
90-day click momentum
GENHY Kitchen Forged Heavy Duty Shears Come Apart Ultra Sharp Multi-Function Stainless Steel Scissors with Bottle Opener and Nut Cracker (20.5CM)
GENHY$14.330.0★

Fiskars Everyday Softgrip Non-Stick Titanium Scissors (8)
FISKARS$13.804.7★

KitchenAid All Purpose Shears Aqua/Black KE351OHAQA
KitchenAid$9.804.8★

Kai Corporation DH3005 KAI SELECT100 Kitchen Scissors Dishwasher Safe
KAI$19.184.6★

KitchenAid All Purpose Shears with Protective Sheath 8.72-Inch Red
KitchenAid$13.334.8★
What buyers say about scissors
What buyers praise and complain about, mined from review topics.What buyers love
“the design is vert smart”
What buyers complain about
“Already rusting”
Top return reasons
Common questions
- Is scissors profitable to sell on Amazon Singapore?
- The niche generates $4K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +25.4%. Flapen's verdict: Skip it (42/100).
- How competitive is the scissors niche?
- 14 brands and 24 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in scissors?
- Top complaints mined from reviews: Rusts/Corrodes. The return rate is 0.4%.
- What does it cost to enter the scissors niche?
- Listings span $6.62–$24.99; the average listing price is $13.44 (sweet spot $15–$100). The average incumbent carries 15,903 reviews — the moat a new listing must climb.