Rice Cooker
FailShoppers spend an estimated $0 a year here, so Rice Cooker is a Fail.
- Flapen Score
- 40 / 100Top 33% of 214 Home niches · +4 vs the category median of 3640
- Market size
- $0/yr51K searches / yr
- 90-day growth
- +10.6%search demand this quarter
- Competition
- 44%top-5 click share · 13 brands · 22 sellers
Flapen Score
Rice Cooker against its category
The dotted line is the Home average. Past it, Rice Cooker is stronger. Inside it, weaker.
Market
The Rice Cooker market on Amazon at a glance
Shoppers on Amazon Singapore searched for Rice Cooker 51K times last year and spent an estimated $0. The top 5 brands take 86% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 51K
- Growth, 90 days vs prior 90
- +10.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Top search term
- rice cooker38K searches a year
02 · Price
A sale here is worth $98.00.
Listings sell for $98.00 on average, from $26.12 to $531.20. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $98.00 that is $0 to $10K a year per listing.
- Average price
- $98.00inside the $15 to $100 sweet spot
- Price range
- $26.12–$531.20
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 1.6%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #17 within Home. It carries 356 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 86%
- Out of stock, average day
- 24.4%
- Average rank
- #17in Home
- Average rating
- 4.50 starsAmazon Singapore average 4.47 stars
- Average reviews
- 356per listing
- Listings tracked
- 36
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Rice Cooker products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
22
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
44%
Top 20: 85%
Open market
10%
- Brand 134%
- Brand 222%
- Brand 311%
- Brand 410%
- Brand 59%
- Brand 64%
- Open — no brand owns it (7 brands, 10%)
Demand
Rice Cooker search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.2× · 11 of 12 months tracked
Search terms
Top Rice Cooker search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rice cooker38K/yr
- mini rice cooker3K/yr
- rice cooker small3K/yr
- tefal rice cooker2K/yr
- stainless steel rice cooker2K/yr
- panasonic rice cooker2K/yr
- small rice cooker1K/yr
- philips rice cooker1K/yr
Reviews and returns
What reviews say buyers love and hate about Rice Cooker
We read the reviews and the return reasons for every product selling here.
“thus cannot be washed”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
8 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rice Cooker questions
Answered from the same tracked data.









