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Ninja Air Fryer

Fail

Shoppers spend an estimated $0 a year here, so Ninja Air Fryer is a Fail.

Flapen Score
24
24 / 100
Ranks 202 of 214 Home niches · −12 vs the category median of 36
Market size
$0/yr19K searches / yr
90-day growth
+1.5%search demand this quarter
Competition
80%top-5 click share · 3 brands · 7 sellers

Flapen Score

Ninja Air Fryer against its category

The dotted line is the Home average. Past it, Ninja Air Fryer is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ninja Air Fryer market on Amazon at a glance

Shoppers on Amazon Singapore searched for Ninja Air Fryer 19K times last year and spent an estimated $0. All 3 brands take every click. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+1.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
ninja air fryer14K searches a year

02 · Price

A sale here is worth $430.00.

Listings sell for $430.00 on average, from $123.48 to $799.00. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $430.00 that is $0 to $43K a year per listing.

Average price
$430.00above the $15 to $100 sweet spot
Price range
$123.48–$799.00
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$43K
Returns
1.2%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

10% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 45.7% of listings are out of stock. The average listing ranks #59 within Home. It carries 4,360 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
10%
Prime listings
40%
Out of stock, average day
45.7%
Average rank
#59in Home
Average rating
4.36 starsAmazon Singapore average 4.47 stars
Average reviews
4,360per listing
Listings tracked
10

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Ninja Air Fryer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 176%
  • Brand 213%
  • Brand 311%
  • Open — no brand owns it (0%)

Demand

Ninja Air Fryer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 2.5× · 11 of 12 months tracked

Search terms

Top Ninja Air Fryer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ninja air fryer14K/yr
  • ninja airfryer2K/yr
  • air fryer ninja2K/yr
  • ninja crispi air fryer2K/yr

Reviews and returns

What reviews say buyers love and hate about Ninja Air Fryer

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
50%of negative reviews mention “Storage Capacity”
1.2%of orders come back
“I didnt use it as it was small in capacity for my family”
A buyer, on “Storage Capacity”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

Keep looking

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FAQ

Common Ninja Air Fryer questions

Answered from the same tracked data.