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Dutch Oven

Fail

Shoppers spend an estimated $0 a year here, so Dutch Oven is a Fail.

Flapen Score
29
29 / 100
Ranks 179 of 214 Home niches · −7 vs the category median of 36
Market size
$0/yr15K searches / yr
90-day growth
+6.7%search demand this quarter
Competition
65%top-5 click share · 6 brands · 7 sellers

Flapen Score

Dutch Oven against its category

The dotted line is the Home average. Past it, Dutch Oven is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dutch Oven market on Amazon at a glance

Shoppers on Amazon Singapore searched for Dutch Oven 15K times last year and spent an estimated $0. The top 5 brands take 97% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+6.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
November2.5× the quietest month
Top search term
dutch oven9K searches a year

02 · Price

A sale here is worth $99.06.

Listings sell for $99.06 on average, from $47.63 to $184.36. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $99.06 that is $0 to $10K a year per listing.

Average price
$99.06inside the $15 to $100 sweet spot
Price range
$47.63–$184.36
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #21 within Home. It carries 19,090 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
93%
Out of stock, average day
2.8%
Average rank
#21in Home
Average rating
4.68 starsAmazon Singapore average 4.47 stars
Average reviews
19,090per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Dutch Oven products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

7

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 212%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Dutch Oven search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Dutch Oven search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dutch oven9K/yr
  • cast iron pot3K/yr
  • lodge dutch oven2K/yr
  • cast iron dutch oven847/yr
  • dutch oven cast iron183/yr

Reviews and returns

What reviews say buyers love and hate about Dutch Oven

We read the reviews and the return reasons for every product selling here.

<0.1%of orders come back, a rate Amazon rounds to zero

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

Keep looking

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FAQ

Common Dutch Oven questions

Answered from the same tracked data.