Skip to content

Desk

Fail

Shoppers spend an estimated $0 a year here, so Desk is a Fail.

Flapen Score
34
34 / 100
Ranks 128 of 214 Home niches · −2 vs the category median of 36
Market size
$0/yr25K searches / yr
90-day growth
-4.5%search demand this quarter
Competition
54%top-5 click share · 10 brands · 8 sellers

Flapen Score

Desk against its category

The dotted line is the Home average. Past it, Desk is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Desk market on Amazon at a glance

Shoppers on Amazon Singapore searched for Desk 25K times last year and spent an estimated $0. The top 5 brands take 73% of clicks. Demand peaks in Nov. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-4.5%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
November2.0× the quietest month
Top search term
desk8K searches a year

02 · Price

A sale here is worth $95.37.

Listings sell for $95.37 on average, from $47.17 to $295.15. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $95.37 that is $0 to $10K a year per listing.

Average price
$95.37inside the $15 to $100 sweet spot
Price range
$47.17–$295.15
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
3.6%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

33% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 40.9% of listings are out of stock. The average listing ranks #39 within Home. It carries 439 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
60%
Out of stock, average day
40.9%
Average rank
#39in Home
Average rating
4.50 starsAmazon Singapore average 4.47 stars
Average reviews
439per listing
Listings tracked
15

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Desk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

8

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

19%

  • Brand 128%
  • Brand 214%
  • Brand 311%
  • Brand 410%
  • Brand 510%
  • Brand 68%

Demand

Desk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.0×

Search terms

Top Desk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • desk8K/yr
  • table7K/yr
  • study table5K/yr
  • foldable table5K/yr

Reviews and returns

What reviews say buyers love and hate about Desk

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Strength”
3.6%of orders come back
“the table is sturdy”
A buyer, on “Strength”33% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Desk questions

Answered from the same tracked data.