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34

desk

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 23Conversion 0Competition 52Returns 43Price range 21Avg price 77Brand share 54Review moat 78Quality gap 42

Review moat

Great439.47

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$95.37

avg listing price — sweet spot $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.5%

90-day search growth — must beat 0% to launch

Price range

Bad$47.17–$295.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$0

$0/yr · 25K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Singapore niche tracking, desk is a $0/yr Amazon Singapore market (25K searches/yr). The top 5 brands hold 73% of demand. Verdict: Skip it — 34/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

desk market data

Units sold / yr
0–100
avg 0–100/product
Revenue / yr
$0–$10K
units × avg price
Conversion rate
0.0%
Avg BSR
#39
Page quality
0%
Prime
60%
Sponsored
33%
Out of stock
40.9%
Avg brand age
46 months
Avg seller age
0 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

8

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

19%

  • Generic28%
  • ERGOMAKER14%
  • AUSHOPLAH11%
  • アイリスオーヤマ(IRIS OHYAMA)10%
  • MUJI10%
  • 山善(YAMAZEN)8%

Demand

Weekly Amazon search volume, last 51 weeks — -4.5% search growth over the last 90 days.
1K600Spike '25Black Friday '25Spike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26

Top desk search terms

  • desk8K/yr
  • table7K/yr
  • study table5K/yr
  • foldable table5K/yr
All search terms

Top desk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$06%$09%$012%$01101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about desk

What buyers praise and complain about, mined from review topics.

What buyers love

Strength33%

“the table is sturdy”

Value For Money33%

“Great Value for money”

Assembly/Installation33%

“Set up was a breeze”

Common questions

Is desk profitable to sell on Amazon Singapore?
The niche generates $0/yr across 15 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -4.5%. Flapen's verdict: Skip it (34/100).
How competitive is the desk niche?
10 brands and 8 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 73% of demand.
What does it cost to enter the desk niche?
Listings span $47.17–$295.15; the average listing price is $95.37 (sweet spot $15–$100). The average incumbent carries 439 reviews — the moat a new listing must climb.