- Flapen Score
- 32 / 100Ranks 145 of 214 Home niches · −4 vs the category median of 3632
- Market size
- $0/yr4K searches / yr
- 90-day growth
- +32.0%search demand this quarter
- Competition
- 100%top-5 click share · 5 brands · 11 sellers
Flapen Score
Decanter against its category
The dotted line is the Home average. Past it, Decanter is stronger. Inside it, weaker.
Market
The Decanter market on Amazon at a glance
Shoppers on Amazon Singapore searched for Decanter 4K times last year and spent an estimated $0. All 5 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- +32.0%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- November3.8× the quietest month
- Top search term
- decanter2K searches a year
02 · Price
A sale here is worth $55.21.
Listings sell for $55.21 on average, from $35.50 to $89.11. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $55.21 that is $0 to $6K a year per listing.
- Average price
- $55.21inside the $15 to $100 sweet spot
- Price range
- $35.50–$89.11
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #13 within Home. It carries 2,317 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 20%
- Prime listings
- 100%
- Out of stock, average day
- 21.9%
- Average rank
- #13in Home
- Average rating
- 4.68 starsAmazon Singapore average 4.47 stars
- Average reviews
- 2,317per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 92 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 92 months
Products
Top Decanter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 125%
- Brand 222%
- Brand 320%
- Brand 419%
- Brand 515%
- Open — no brand owns it (0%)
Demand
Decanter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Decanter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- decanter2K/yr
- wine decanter2K/yr
- decanter wine205/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Decanter questions
Answered from the same tracked data.









