Cutlery Organiser
a small market ($2K/yr) — Cutlery Organiser doesn't clear our bar today.
Flapen Score
Ranks 128 of 214 Home niches · −2 vs the category median of 36
Is Cutlery Organiser profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Cutlery Organiser is a $2K/yr Amazon Singapore market (4K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Dec. Verdict: Skip it — 34/100.
Cutlery Organiser: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.9% over the last 90 days and 1.3% of searches end in a purchase.
$2K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 10 products
Top Cutlery Organiser products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Homecor Silverware Organizer - Expandable Large Kitchen Drawer Organizer Utensil Organizer with 2 Removable Knife Blocks 22x 19Cutlery Tray Drawer Dividers for Kitchen Flatware(6-9 Slots) (Black)
- Price
- $33.25
- Rating
- 4.6/5
- Reviews
- 1,028
- Age
- 2y ago
Joseph Joseph DrawerStore Expandable Cutlery Tray Dark Grey
- Price
- $34.56
- Rating
- 4.7/5
- Reviews
- 3,869
- Age
- 13y ago
Premium Expandable Kitchen Drawer Organizer - 100% Bamboo Organizer Tray - Great for Silverware Large Utensils Flatware Cutlery - 8 Compartments with Knife Block - Perfectly Fits Your Drawers
- Price
- $26.73
- Rating
- 4.7/5
- Reviews
- 1,287
- Age
- 3y ago
Premium 100% Bamboo Drawer Organizer - Expandable Kitchen Drawer Organizer for Large Utensils & Cutlery Tray - Perfect Silverware Organizer - Flatware Organizer For Drawer with Removable Knife Block
- Price
- $33.59
- Rating
- 4.7/5
- Reviews
- 1,287
- Age
- 3y ago
Besilord Silverware Organizer Kitchen Drawer Organizer Utensil Organizer Bamboo Silverware Holder Cutlery Organizer in Drawer Flatware Organizer Tray(5 slots Natural
- Price
- $24.45
- Rating
- 4.7/5
- Reviews
- 2,410
- Age
- 3y ago
Trending
90-day click momentumPremium Expandable Kitchen Drawer Organizer - 100% Bamboo Organizer Tray - Great for Silverware Large Utensils Flatware Cutlery - 8 Compartments with Knife Block - Perfectly Fits Your Drawers
- Price
- $26.73
- Rating
- 4.7/5
- Reviews
- 1,287
- Age
- 3y ago
Homecor Silverware Organizer - Expandable Large Kitchen Drawer Organizer Utensil Organizer with 2 Removable Knife Blocks 22x 19Cutlery Tray Drawer Dividers for Kitchen Flatware(6-9 Slots) (Black)
- Price
- $33.25
- Rating
- 4.6/5
- Reviews
- 1,028
- Age
- 2y ago
OXO Good Grips Drawer Large Expandable Kitchen Tool Organizer White
- Price
- $35.64
- Rating
- 4.6/5
- Reviews
- 530
- Age
- 5y ago
Premium 100% Bamboo Drawer Organizer - Expandable Kitchen Drawer Organizer for Large Utensils & Cutlery Tray - Perfect Silverware Organizer - Flatware Organizer For Drawer with Removable Knife Block
- Price
- $33.59
- Rating
- 4.7/5
- Reviews
- 1,287
- Age
- 3y ago
Aujen Silverware Organizer - Expandable Kitchen Drawer Organizer Adjustable Utensil Organizer Cutlery Tray for Forks Knives Multipurpose Kitchen Organizers and Storage Solution Black Medium
- Price
- $36.16
- Rating
- 4.6/5
- Reviews
- 4,343
- Age
- 2y ago
Newest
by launch date
FUROKASO Expandable Kitchen Drawer Organiser Adjustable Utensil Tray with Knife Block Flatware Storage Divider
- Price
- $19.01
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Homecor Silverware Organizer - Expandable Large Kitchen Drawer Organizer Utensil Organizer with 2 Removable Knife Blocks 22x 19Cutlery Tray Drawer Dividers for Kitchen Flatware(6-9 Slots) (Black)
- Price
- $33.25
- Rating
- 4.6/5
- Reviews
- 1,028
- Age
- 2y ago
Aujen Silverware Organizer - Expandable Kitchen Drawer Organizer Adjustable Utensil Organizer Cutlery Tray for Forks Knives Multipurpose Kitchen Organizers and Storage Solution Black Medium
- Price
- $36.16
- Rating
- 4.6/5
- Reviews
- 4,343
- Age
- 2y ago
Simple Houseware Expandable Kitchen Drawer Flatware Organizer
- Price
- $32.19
- Rating
- 4.6/5
- Reviews
- 6,003
- Age
- 2y ago
Premium Expandable Kitchen Drawer Organizer - 100% Bamboo Organizer Tray - Great for Silverware Large Utensils Flatware Cutlery - 8 Compartments with Knife Block - Perfectly Fits Your Drawers
- Price
- $26.73
- Rating
- 4.7/5
- Reviews
- 1,287
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 rising
Sellers
25
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
19%
- KOMFORA24%
- HOMECOR18%
- Joseph Joseph15%
- Besilord10%
- madesmart8%
- Simple Houseware6%
Cutlery Organiser demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.0×
Top Cutlery Organiser search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cutlery organiser790/yr
- kitchen drawer organizer1K/yr
- cutlery tray889/yr
- cutlery organizer1K/yr
- utensil organiser40/yr
Cutlery Organiser return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
33%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cutlery Organiser questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
