- Flapen Score
- 33 / 100Ranks 136 of 214 Home niches · −3 vs the category median of 3633
- Market size
- $4K/yr5K searches / yr
- 90-day growth
- -12.3%search demand this quarter
- Competition
- 70%top-5 click share · 5 brands · 13 sellers
Flapen Score
Cloth against its category
The dotted line is the Home average. Past it, Cloth is stronger. Inside it, weaker.
Market
The Cloth market on Amazon at a glance
Shoppers on Amazon Singapore searched for Cloth 5K times last year and spent an estimated $4K. All 5 brands take every click. Demand peaks in Aug–Oct–Nov. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.
- Searches, last 12 months
- 5K
- Growth, 90 days vs prior 90
- -12.3%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $4Ka year
- Peak month
- October2.2× the quietest month
- Top search term
- microfiber cloth2K searches a year
02 · Price
A sale here is worth $15.78.
Listings sell for $15.78 on average, from $7.19 to $25.91. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $15.78 that is $0 to $2K a year per listing.
- Average price
- $15.78inside the $15 to $100 sweet spot
- Price range
- $7.19–$25.91
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #26 within Home. It carries 33,206 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 14.5%
- Average rank
- #26in Home
- Average rating
- 4.63 starsAmazon Singapore average 4.47 stars
- Average reviews
- 33,206per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Cloth products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MagicFiber Microfiber Cleaning Cloth (12 Pack 13x13 in) - Thick Soft & Ultra Absorbent Reusable Microfiber Cleaning Rags Micro Fiber Cloths for Dusting Windows Kitchenware Cars and More!
- Price
- $18.86
- Rating
- 4.5/5
- Reviews
- 2,625
- Age
- 2y ago

MR.SIGA Microfiber Cleaning Cloth All-Purpose Microfiber Towels Streak Free Cleaning Rags Pack of 12 Grey Size 32 x 32 cm(12.6 x 12.6 inch)
- Price
- $19.13
- Rating
- 4.7/5
- Reviews
- 96,885
- Age
- 4y ago

DrDirt Glass Cleaning Cloths 5 Pack Microfiber Towels Thick & Soft Lint-Free Design Reusable Cleaning Cloths for Windows Mirrors Shower Doors and Car
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 3y ago

White Magic Eco Recycled All Purpose Cleaning Cloth (20 Pieces)
- Price
- $23.15
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago

MR.SIGA Microfiber Cleaning Cloth Pack of 12 Size:12.6 x 12.6
- Price
- $14.81
- Rating
- 4.7/5
- Reviews
- 96,885
- Age
- 7y ago
Trending
estimated 90-day click momentum
DrDirt Glass Cleaning Cloths 5 Pack Microfiber Towels Thick & Soft Lint-Free Design Reusable Cleaning Cloths for Windows Mirrors Shower Doors and Car
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 3y ago

MagicFiber Microfiber Cleaning Cloth (12 Pack 13x13 in) - Thick Soft & Ultra Absorbent Reusable Microfiber Cleaning Rags Micro Fiber Cloths for Dusting Windows Kitchenware Cars and More!
- Price
- $18.86
- Rating
- 4.5/5
- Reviews
- 2,625
- Age
- 2y ago

MagicFiber Microfiber Cleaning Cloth 6 Pack - Premium Cloth for Glasses Lens Screens & More
- Price
- $25.91
- Rating
- 4.7/5
- Reviews
- 69,072
- Age
- 15y ago

White Magic Eco Cloth General Purpose
- Price
- $7.19
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 6y ago

MR.SIGA Microfiber Cleaning Cloth Pack of 12 Size:12.6 x 12.6
- Price
- $14.81
- Rating
- 4.7/5
- Reviews
- 96,885
- Age
- 7y ago
Newest
by launch date
White Magic Eco Recycled All Purpose Cleaning Cloth (20 Pieces)
- Price
- $23.15
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago

MagicFiber Microfiber Cleaning Cloth (12 Pack 13x13 in) - Thick Soft & Ultra Absorbent Reusable Microfiber Cleaning Rags Micro Fiber Cloths for Dusting Windows Kitchenware Cars and More!
- Price
- $18.86
- Rating
- 4.5/5
- Reviews
- 2,625
- Age
- 2y ago

DrDirt Glass Cleaning Cloths 5 Pack Microfiber Towels Thick & Soft Lint-Free Design Reusable Cleaning Cloths for Windows Mirrors Shower Doors and Car
- Price
- $8.85
- Rating
- 4.6/5
- Reviews
- 52
- Age
- 3y ago

MR.SIGA Microfiber Cleaning Cloth All-Purpose Microfiber Towels Streak Free Cleaning Rags Pack of 12 Grey Size 32 x 32 cm(12.6 x 12.6 inch)
- Price
- $19.13
- Rating
- 4.7/5
- Reviews
- 96,885
- Age
- 4y ago

White Magic Eco Cloth General Purpose
- Price
- $7.19
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
13
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
0%
- MagicFiber27%
- MR.SIGA27%
- WHITE MAGIC23%
- DrDirt13%
- Scotch-Brite9%
- Open — no brand owns it (0%)
Demand
Cloth search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Oct, Nov · busiest ÷ quietest = 2.2×
Reviews and returns
What reviews say buyers love and hate about Cloth
We read the reviews and the return reasons for every product selling here.
“As expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cloth questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









