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Bolster

Fail

Shoppers spend an estimated $0 a year here, so Bolster is a Fail.

Flapen Score
36
36 / 100
Ranks 106 of 214 Home niches · on the category median
Market size
$0/yr3K searches / yr
90-day growth
+31.9%search demand this quarter
Competition
85%top-5 click share · 5 brands · 8 sellers

Flapen Score

Bolster against its category

The dotted line is the Home average. Past it, Bolster is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bolster market on Amazon at a glance

Shoppers on Amazon Singapore searched for Bolster 3K times last year and spent an estimated $0. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 3K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
3K
Growth, 90 days vs prior 90
+31.9%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December2.0× the quietest month
Top search term
bolster3K searches a year

02 · Price

A sale here is worth $26.35.

Listings sell for $26.35 on average, from $7.31 to $61.09. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $26.35 that is $0 to $3K a year per listing.

Average price
$26.35inside the $15 to $100 sweet spot
Price range
$7.31–$61.09
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.8%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #25 within Home. It carries 204 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
50%
Out of stock, average day
21.1%
Average rank
#25in Home
Average rating
4.66 starsAmazon Singapore average 4.47 stars
Average reviews
204per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Bolster products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 134%
  • Brand 224%
  • Brand 319%
  • Brand 412%
  • Brand 511%
  • Open — no brand owns it (0%)

Demand

Bolster search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Keep looking

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FAQ

Common Bolster questions

Answered from the same tracked data.