baking tray
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$24.36avg listing price — sweet spot $15–$100
Price range
Great$5.73–$52.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+5.4%90-day search growth — must beat 0% to launch
Review moat
Bad5,753.21avg incumbent reviews — the moat a new listing must climb
Market size
Bad$0$0/yr · 9K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Singapore niche tracking, baking tray is a $0/yr Amazon Singapore market (9K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
baking tray market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $6K–$12K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #18
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 14%
- Out of stock
- 21.1%
- Avg brand age
- 73 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
9 flat
Sellers
7
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
13%
- NORDIC WARE47%
- GoodCook11%
- Glad9%
- USA PAN8%
- Wiltshire7%
- Wilton5%
- Open — no brand owns it (3 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.3×
Top baking tray search terms
- baking tray5K/yr
- baking pan2K/yr
- baking sheet1K/yr
- oven tray964/yr
Top baking tray products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NORDIC WARE Naturals Quarter Sheet with Oven-Safe Nonstick Grid (45383)
NORDIC WARE$24.624.6★1,292 rev
Glad Cook and Bake Non-Stick Paper 10m
Glad$5.734.7★28 rev
Nordic Ware 3 Piece Bakers Delight Set 1 Pack Natural
NORDIC WARE$47.394.5★6,936 rev
USA Pan Bakeware Rectangular Cake Pan 9 x 13 inch Nonstick & Quick Release Coating Made in the USA from Aluminized Steel
USA PAN$32.984.8★7,711 rev
Wiltshire Easybake Medium Square Cake Pan 20 x 4.7 cm Dark Grey
Wiltshire$6.004.4★30 rev
Newest
by launch date
COLLBATH 1Set Stainless Steel Baking Tray with Rack Ovenware Dish for Baking Serving Storage Versatile Kitchen Essential Easy to Clean Stackable Design
COLLBATH$18.940 rev
Good Cook 9 Inch x 5 Inch Loaf Pan
GoodCook$14.699,622 rev
GoodCook 15 x 10.5 Nonstick Carbon Steel Baking Pan & Raised Wire Rack Pizza Crisper Crispy Bacon Multipurpose Cooking Sheet Pan Cooling Rack Kitchen Cookware Set Dishwasher Safe
GoodCook$21.867,327 rev
Farberware Nonstick Bakeware Baking Pan/Nonstick Cake Pan Rectangle - 9 Inch x 13 Inch Gray
Farberware$21.193,477 rev
NORDIC WARE Naturals Quarter Sheet with Oven-Safe Nonstick Grid (45383)
NORDIC WARE$24.621,292 rev
Trending
90-day click momentumGood Cook 9 Inch x 5 Inch Loaf Pan
GoodCook$14.694.6★
COLLBATH 1Set Stainless Steel Baking Tray with Rack Ovenware Dish for Baking Serving Storage Versatile Kitchen Essential Easy to Clean Stackable Design
COLLBATH$18.940.0★
Nordic Ware 3 Piece Bakers Delight Set 1 Pack Natural
NORDIC WARE$47.394.5★
Baking Sheet Set of 2 Bastwe 18 inch Commercial Grade Stainless Steel Baking Pan Professional Bakeware Oven Tray Healthy & Non-toxic Rust Free & Mirror Finish Easy Clean & Dishwasher Safe
Bastwe$36.144.4★
Nordic Ware Oven Crisp Baking Tray 17.10 x 12.40 x 1.40 inches Natural
NORDIC WARE$28.264.6★
What buyers say about baking tray
What buyers praise and complain about, mined from review topics.Top return reasons
Common questions
- Is baking tray profitable to sell on Amazon Singapore?
- The niche generates $0/yr across 14 tracked products. 90-day search growth is +5.4%. Flapen's verdict: Skip it (40/100).
- How competitive is the baking tray niche?
- 9 brands and 7 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 82% of demand.
- When does demand for baking tray peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 2.3× the quietest.
- What does it cost to enter the baking tray niche?
- Listings span $5.73–$52.67; the average listing price is $24.36 (sweet spot $15–$100). The average incumbent carries 5,753 reviews — the moat a new listing must climb.