knife holder
Skip itA small market ($7K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$45.93avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Great60%top-5 brand share — no brand owns this niche
Price range
Good$13.25–$129.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,570.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$7K$7K/yr · 13K searches
According to Flapen's Amazon Singapore niche tracking, knife holder is a $7K/yr Amazon Singapore market (13K searches/yr). The top 5 brands hold 60% of demand. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
knife holder market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $5K–$11K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #42
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 20%
- Out of stock
- 14.1%
- Avg brand age
- 58 months
- Avg seller age
- 76 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
28
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
54%
Top 20: 100%
Open market
35%
- ZWILLING20%
- BXIO13%
- Felovr HEALTHY LIFESTYLE FOR EVERYDAY12%
- Toosbuc8%
- WMF6%
- Uniharpa6%
Demand
Weekly Amazon search volume, last 47 weeks — +8.7% search growth over the last 90 days.Top knife holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZWILLING Z1028-185 Bristle Knife Block Vertical Knife Stand Anti-Slip Space Saving
ZWILLING$39.454.6★35 rev
Stainless Steel Universal Knife Block Holder with Slots for Scissors or Sharpening Rod Space Saver Knife Storage Detachable for Easy Cleaning Square Knife Holder For Safe
BXIO$24.504.4★1,140 rev
Universal Freedom Knife Storage Stand Multi-Functional Knife Block Holder PP Resin Round Knife Holder Unique Design Slot to Protect Blades Detachable for Easy Cleaning (White Snowflake Dots)
Toosbuc$34.264.6★1,267 rev
Knife Holder and Utensil Holder - Stainless-Steel Modern Rectangular Design Universal Knife Block and Kitchen Utensils Organizer for Counter-top
Felovr HEALTHY LIFESTYLE FOR EVERYDAY$21.204.2★3 rev
Uniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe
Uniharpa$37.184.6★380 rev
Newest
by launch dateUniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe
Uniharpa$37.18380 rev
Kitchen Knife Holder Stainless Steel Universal Knife Block Holder Edge-Protect Knife Storage Organizer Space-Saving Knife Storage Countertop Slotless Knife Holder Storage for Kitchen Counter
Felovr HEALTHY LIFESTYLE FOR EVERYDAY$17.311 rev
ZWILLING Z1028-185 Bristle Knife Block Vertical Knife Stand Anti-Slip Space Saving
ZWILLING$39.4535 rev
Knife Holder and Utensil Holder - Stainless-Steel Modern Rectangular Design Universal Knife Block and Kitchen Utensils Organizer for Counter-top
Felovr HEALTHY LIFESTYLE FOR EVERYDAY$21.203 rev
KYOCERA Kitchen Products Round 6-8 Knife Block Plastic Black Stainless Steel 11 x 11 x 22.5 cm
KYOCERA$49.4137 rev
Trending
90-day click momentumUniharpa Wooden Double Side Magnetic Knife Block Holder Rack Magnetic Stands with Strong Enhanced Magnet & Anti Slip Feet for Safe
Uniharpa$37.184.6★
WMF FlexTec 1893844500 - Knife Block Stainless Steel
WMF$129.724.6★
Pearl Metal Knife Holder Stainless Steel Made in Japan Dish Drainer Basket Made in Japan HB-1783
pearl metal$13.254.3★
Gourmetop Magnetic Knife Holder and Kitchen Utensil Holder All-In-One Magnetic Stand for Holding Everything Premium Acacia Wood Srong N40 Magnet Durable Kitchen Organizer
Gourmetop$45.624.5★
HOSHANHO Magnetic Knife Strips Magnetic Knife Holder for Wall Acacia Wood Knife Magnetic Strip Use as Knife Bar Knife Holder for Kitchen Utensil Organizer 40cm/16in
HOSHANHO$68.644.5★
What buyers say about knife holder
What buyers praise and complain about, mined from review topics.What buyers love
“Quality is great it has not tarnished after a few months of use”
“Product as advertised”
“Excellent product and value for money”
Top return reasons
Common questions
- Is knife holder profitable to sell on Amazon Singapore?
- The niche generates $7K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +8.7%. Flapen's verdict: Skip it (46/100).
- How competitive is the knife holder niche?
- 18 brands and 28 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 60% of demand.
- What does it cost to enter the knife holder niche?
- Listings span $13.25–$129.72; the average listing price is $45.93 (sweet spot $15–$100). The average incumbent carries 2,570 reviews — the moat a new listing must climb.