Apron
FailShoppers spend an estimated $0 a year here, so Apron is a Fail.
- Flapen Score
- 36 / 100Ranks 106 of 214 Home niches · on the category median36
- Market size
- $0/yr5K searches / yr
- 90-day growth
- +13.6%search demand this quarter
- Competition
- 76%top-5 click share · 9 brands · 13 sellers
Flapen Score
Apron against its category
The dotted line is the Home average. Past it, Apron is stronger. Inside it, weaker.
Market
The Apron market on Amazon at a glance
Shoppers on Amazon Singapore searched for Apron 5K times last year and spent an estimated $0. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 5K
- Growth, 90 days vs prior 90
- +13.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- November2.7× the quietest month
- Top search term
- apron4K searches a year
02 · Price
A sale here is worth $14.16.
Listings sell for $14.16 on average, from $6.87 to $21.20. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $14.16 that is $0 to $1K a year per listing.
- Average price
- $14.16under the $15 to $100 sweet spot
- Price range
- $6.87–$21.20
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
40% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #157 within Home. It carries 3,154 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 40%
- Prime listings
- 70%
- Out of stock, average day
- 3.7%
- Average rank
- #157in Home
- Average rating
- 4.41 starsAmazon Singapore average 4.47 stars
- Average reviews
- 3,154per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Apron products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
13
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
13%
- Brand 135%
- Brand 219%
- Brand 312%
- Brand 48%
- Brand 57%
- Brand 66%
- Open — no brand owns it (3 brands, 13%)
Demand
Apron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Reviews and returns
What reviews say buyers love and hate about Apron
We read the reviews and the return reasons for every product selling here.
“The material is cooling”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Apron questions
Answered from the same tracked data.









