How competitive is the Coffee niche on Amazon Singapore?

14 brands and 9 sellers compete in Coffee on Amazon Singapore. The top 5 Coffee products take 34% of clicks and its top 5 brands hold 59% of demand.

What does it cost to enter the Coffee niche?

Coffee sells for $21.18 on average on Amazon Singapore, inside our $15–$100 sweet spot. Listings span $7.51–$41.78. The average incumbent carries 3,498 reviews — the moat a new listing must climb.

Coffee

Coffee shows low returns (0.0%), but a small market ($0/yr) keeps it on the watch list.

Signals No Dominant Brand Out of Stock

Flapen Score

Worth a look

Top 4% of 323 Grocery niches · +19 vs the category median of 31

This niche Category average · 323 niches

Is Coffee profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Coffee is a $0/yr Amazon Singapore market (10K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct. Verdict: Worth a look — 50/100.

Coffee: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +25.3% over the last 90 days and 0.0% of searches end in a purchase.

revenue / yr

Units sold / yr1K

Search volume / yr+25.3%10K

Conversion rate0.0%

Avg price$21.18

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers14 · 9

Top-5 product click share34%

Open market41%

Avg brand age96 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 21 products

Top Coffee products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bialetti Perfetto Moka Classico Ground Coffee 250gm

Price: $14.89
Rating: 4.5/5
Reviews: 4,306
Age: 5y ago

Peets Coffee USDA Organic Dark Roast Ground Coffee - French Roast 18 Ounce Bag

Price: $20.54
Rating: 4.6/5
Reviews: 4,298
Age: 4y ago

Seattles Best Coffee 6th Ave Bistro Dark Roast Ground Coffee 3 Bags 12 oz

Price: $35.61
Rating: 4.6/5
Reviews: 1,697
Age: 7y ago

Caribou Coffee Medium Roast Ground Coffee - Caribou Blend 20 Ounce Bag - Packaging May Vary

Price: $34.65
Rating: 4.6/5
Reviews: 11,962
Age: 10y ago

Suzuki Italian Espresso Coffee 200 g

Price: $7.51
Rating: 5.0/5
Reviews: 5
Age: 6y ago

Newest

by launch date

Kopi Premium - Classic Blend Ground Coffee 250gram

Price: $13.42
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Tim Hortons Colombian Medium-Dark Roast Ground Coffee Perfectly Balanced Always Smooth Made with 100% Arabica Beans 12 Ounce Bag

Price: $17.59
Rating: 4.5/5
Reviews: 1,784
Age: 3y ago

Peets Big Bang Medium Roast Ground Coffee - 18oz

Price: $27.33
Rating: 4.6/5
Reviews: 4,595
Age: 3y ago

Peets Coffee USDA Organic Dark Roast Ground Coffee - French Roast 18 Ounce Bag

Price: $20.54
Rating: 4.6/5
Reviews: 4,298
Age: 4y ago

Bialetti Perfetto Moka Classico Ground Coffee 250gm

Price: $14.89
Rating: 4.5/5
Reviews: 4,306
Age: 5y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

34%

Top 20: 97%

Open market

35%

Lavazza16%
Tim Hortons12%
Peet's Coffee11%
Seattle's Best Coffee10%
Bialetti9%
Caribou Coffee6%

Coffee demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume10KCVR0.0%Products21Brands14Top 5 Brands59%OOS Rate22.2%Rating4.6★Reviews3,498Avg BSR#23

Peak months: Oct · busiest ÷ quietest = 1.7×

What reviews say buyers love and hate about Coffee

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Taste-Overall100%

“Makes a nice cup of coffee”

Common Coffee questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Coffee 50/100 on Amazon Singapore — Worth a look. The niche generates $0/yr across 21 tracked products. Search demand moved +25.3% over the last 90 days.