Is coffee profitable to sell on Amazon Singapore?

The niche generates $0/yr across 21 tracked products. 90-day search growth is +25.3%. Flapen's verdict: Worth a look (50/100).

How competitive is the coffee niche?

14 brands and 9 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 59% of demand.

When does demand for coffee peak?

Demand peaks in Oct; the busiest month runs 1.7× the quietest.

What does it cost to enter the coffee niche?

Listings span $7.51–$41.78; the average listing price is $21.18 (sweet spot $15–$100). The average incumbent carries 3,498 reviews — the moat a new listing must climb.

coffee

Worth a look

Shows low returns (0.0%), but a small market ($0/yr) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$21.18

avg listing price — sweet spot $15–$100

Competition

Great34%

top-5 click share — an open shelf

Price range

Great$7.51–$41.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Growth

Good+25.3%

90-day search growth — must beat 0% to launch

Review moat

Okay3,498.24

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$0

$0/yr · 10K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand Out of Stock

According to Flapen's Amazon Singapore niche tracking, coffee is a $0/yr Amazon Singapore market (10K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct. Verdict: Worth a look — 50/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

coffee market data

Units sold / yr: 750–1K; avg 0–100/product
Revenue / yr: $16K–$21K; units × avg price
Conversion rate: 0.0%
Avg BSR: #23
Page quality: 0%
Prime: 90%
Sponsored: 14%
Out of stock: 22.2%
Avg brand age: 96 months
Avg seller age: 0 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

14 rising

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

34%

Top 20: 97%

Open market

35%

Lavazza16%
Tim Hortons12%
Peet's Coffee11%
Seattle's Best Coffee10%
Bialetti9%
Caribou Coffee6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.3% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.7×

Open Trend

Top coffee products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bialetti Perfetto Moka Classico Ground Coffee 250gm

Bialetti$14.894.5★4,306 rev

Peets Coffee USDA Organic Dark Roast Ground Coffee - French Roast 18 Ounce Bag

Peet's Coffee$20.544.6★4,298 rev

Seattles Best Coffee 6th Ave Bistro Dark Roast Ground Coffee 3 Bags 12 oz

Seattle's Best Coffee$35.614.6★1,697 rev

Caribou Coffee Medium Roast Ground Coffee - Caribou Blend 20 Ounce Bag - Packaging May Vary

Caribou Coffee$34.654.6★11,962 rev

Suzuki Italian Espresso Coffee 200 g

Suzuki$7.515.0★5 rev

Newest

by launch date

Kopi Premium - Classic Blend Ground Coffee 250gram

Generic$13.421 rev

1y ago

Tim Hortons Colombian Medium-Dark Roast Ground Coffee Perfectly Balanced Always Smooth Made with 100% Arabica Beans 12 Ounce Bag

Tim Hortons$17.591,784 rev

3y ago

Peets Big Bang Medium Roast Ground Coffee - 18oz

Peet's Coffee$27.334,595 rev

3y ago

Peets Coffee USDA Organic Dark Roast Ground Coffee - French Roast 18 Ounce Bag

Peet's Coffee$20.544,298 rev

4y ago

Bialetti Perfetto Moka Classico Ground Coffee 250gm

Bialetti$14.894,306 rev

5y ago

What buyers say about coffee

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall100%

“Makes a nice cup of coffee”

Common questions

Is coffee profitable to sell on Amazon Singapore?: The niche generates $0/yr across 21 tracked products. 90-day search growth is +25.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the coffee niche?: 14 brands and 9 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 59% of demand.
When does demand for coffee peak?: Demand peaks in Oct; the busiest month runs 1.7× the quietest.
What does it cost to enter the coffee niche?: Listings span $7.51–$41.78; the average listing price is $21.18 (sweet spot $15–$100). The average incumbent carries 3,498 reviews — the moat a new listing must climb.