braun shaver
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$74.03avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Good+24.2%90-day search growth — must beat 0% to launch
Review moat
Okay3,050.67avg incumbent reviews — the moat a new listing must climb
Price range
Okay$14.11–$312.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$29K$29K/yr · 43K searches
According to Flapen's Amazon Singapore niche tracking, braun shaver is a $29K/yr Amazon Singapore market (43K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
braun shaver market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $37K–$56K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #67
- Page quality
- 0%
- Prime
- 74%
- Sponsored
- 22%
- Out of stock
- 25.0%
- Avg brand age
- 67 months
- Avg seller age
- 47 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
10 flat
Sellers
22
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
49%
Top 20: 91%
Open market
8%
- Norelco29%
- Philips28%
- Braun19%
- MANSCAPED8%
- Viosalu4%
- Panasonic4%
- Open — no brand owns it (4 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +24.2% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.7×
Top braun shaver search terms
- trimmer14K/yr
- shaver15K/yr
- electric shaver8K/yr
- philips shaver6K/yr
Top braun shaver products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Braun Series 3 310s Electric Shaver for Men - Rechargeable Wet & Dry Electric Razor with 3 Flex Head
Braun$58.854.2★17,182 rev
Philips Norelco Shaver i9000 Amazon Exclusive X9000/90
Norelco$259.864.5★1,314 rev
Philips PQ206/18 Electric Shaver - Brown
Philips$22.054.4★2,199 rev
Philips All-in-One Series 5000 10-in-1 Face Hair and Body Trimmer MG5920/15
Philips$68.474.5★1,802 rev
Philips Norelco Shaver 3900 Rechargeable Wet & Dry Shaver with Pop-up Trimmer Charging Stand and Storage Pouch S3341/92 Space Gray
Norelco$96.574.4★5,592 rev
Newest
by launch date
Philips QP2734/30 One Blade Pro 360 Face Trimmer
Philips$48.3012,495 rev
Viosalu 2-in-1 Body Trimmer & Shavers for Men Ball Shaver w/Dual-Head Trimmer&Foil Blades Waterproof Groomer w/Light for Pubic Groin Back Electric Razor w/Travel Lock Pouch USB-C Cable
Viosalu$44.980 rev
Xiaomi Electric Shaver S200 GL Silver
XIAOMI$28.3442 rev
Philips S3882/00 3000 Series Wet & Dry Electric Shaver with Power Cut Blades
Philips$67.650 rev
Philips Norelco Shaver i9000 Amazon Exclusive X9000/90
Norelco$259.861,314 rev
Trending
90-day click momentumViosalu 2-in-1 Body Trimmer & Shavers for Men Ball Shaver w/Dual-Head Trimmer&Foil Blades Waterproof Groomer w/Light for Pubic Groin Back Electric Razor w/Travel Lock Pouch USB-C Cable
Viosalu$44.980.0★
Philips S3882/00 3000 Series Wet & Dry Electric Shaver with Power Cut Blades
Philips$67.650.0★
Philips Norelco Shaver i9000 Amazon Exclusive X9000/90
Norelco$259.864.5★
Philips QP2734/30 One Blade Pro 360 Face Trimmer
Philips$48.304.5★
Philips Norelco Multigroom 5000 Series All-in-One Trimmer Beard Trimmer and Hair Clipper 18-Piece Mens Grooming Kit for Beard Face Nose Ear Body with Titanium Blades Travel Pouch MG5970/49
Norelco$63.084.5★
What buyers say about braun shaver
What buyers praise and complain about, mined from review topics.What buyers love
“The shaving results is as good as expected”
“Effective and safe”
Top return reasons
Common questions
- Is braun shaver profitable to sell on Amazon Singapore?
- The niche generates $29K/yr across 27 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +24.2%. Flapen's verdict: Skip it (46/100).
- How competitive is the braun shaver niche?
- 10 brands and 22 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 88% of demand.
- When does demand for braun shaver peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 5.7× the quietest.
- What does it cost to enter the braun shaver niche?
- Listings span $14.11–$312.07; the average listing price is $74.03 (sweet spot $15–$100). The average incumbent carries 3,051 reviews — the moat a new listing must climb.