Vanilla Bean Paste
FailShoppers spend only $74K a year here, so Vanilla Bean Paste is a Fail.
- Flapen Score
- 45 / 100Ranks 320 of 419 Grocery niches · −7 vs the category median of 5245
- Market size
- $74K/yr25K searches / yr
- 90-day growth
- +51.1%search demand this quarter
- Competition
- 73%top-5 click share · 11 brands · 17 sellers
Flapen Score
Vanilla Bean Paste against its category
The dotted line is the Grocery average. Past it, Vanilla Bean Paste is stronger. Inside it, weaker.
Market
The Vanilla Bean Paste market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Vanilla Bean Paste 25K times last year and spent an estimated $74K. The top 5 brands take 86% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +51.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- +51.1%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $74Ka year
- Top search term
- vanilla bean paste19K searches a year
02 · Price
A sale here is worth $90.59.
Listings sell for $90.59 on average, from $38.05 to $337.85. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $90.59 that is $0 to $9K a year per listing.
- Average price
- $90.59inside the $15 to $100 sweet spot
- Price range
- $38.05–$337.85
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 0.2%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #20 within Grocery. It carries 2,703 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 57%
- Out of stock, average day
- 3.4%
- Average rank
- #20in Grocery
- Average rating
- 4.46 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,703per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Vanilla Bean Paste products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Simply Organic Vanilla Bean Paste Organic 2 Fluid Ounces
- Price
- $57.75
- Rating
- 4.6/5
- Reviews
- 1,025
- Age
- 1y ago

Nielsen-Massey Nielsen Massey Paste Vanilla Pure - 4oz
- Price
- $103.02
- Rating
- 4.8/5
- Reviews
- 10,767
- Age
- 13y ago

Simply Organic Vanilla Bean Paste 4 Ounce Jar Certified Organic Kosher Vegan Non-GMO Rich Soft Paste Warm Woody Aroma
- Price
- $93.71
- Rating
- 4.5/5
- Reviews
- 929
- Age
- 2y ago

SPRIG Natural Bourbon Vanilla Extract 50ml | Halal & 100% Alcohol Free | Pure Gluten Free Non-GMO | Made With Madagascar Vanilla Beans | For Baking & Cooking
- Price
- $38.05
- Rating
- 4.3/5
- Reviews
- 4,669
- Age
- 7y ago

Vanilla Bean Kings Paste for Baking and Cooking - Gourmet Madagascar Bourbon Blend made with Real Seeds - 4 Ounces
- Price
- $83.45
- Rating
- 4.6/5
- Reviews
- 11,504
- Age
- 7y ago
Trending
90-day click momentum
Nielsen-Massey Madagascar Bourbon Pure Vanilla Bean Paste for Baking and Cooking 4 Ounce Bottle (2 Pack)
- Price
- $337.85
- Rating
- 4.8/5
- Reviews
- 510
- Age
- 1y ago

Carmine County All Natural Pure Indian Vanilla Bean Paste 50g | No Added Sugar Gluten-Free | Rich Flavor for Baking Cooking Ice Cream Cakes Cookies Custards Coffee Milkshakes & Frosting |
- Price
- $46.32
- Rating
- 4.2/5
- Reviews
- 80
- Age
- 5mo ago

Simply Organic Vanilla Bean Paste Organic 2 Fluid Ounces
- Price
- $57.75
- Rating
- 4.6/5
- Reviews
- 1,025
- Age
- 1y ago

GRELIM Vanilla Bean Powder 100% Pure Ground Madagascar Vanilla Powder Gluten-Free No Fillers or Additives Great for Baking Coffee Smoothies 2.11 Oz (60 g)
- Price
- $70.53
- Rating
- 4.5/5
- Reviews
- 650
- Age
- 2y ago

Doctor Vanilla Artisanal Organic Alcohol Free Natural (4Oz) - Bourbon Madagascar Kosher Halal Non- Gmo Sugar Free Gluten And Additive
- Price
- $106.49
- Rating
- 4.3/5
- Reviews
- 411
- Age
- 4y ago
Newest
by launch date
Carmine County All Natural Pure Indian Vanilla Bean Paste 50g | No Added Sugar Gluten-Free | Rich Flavor for Baking Cooking Ice Cream Cakes Cookies Custards Coffee Milkshakes & Frosting |
- Price
- $46.32
- Rating
- 4.2/5
- Reviews
- 80
- Age
- 5mo ago

Native Vanilla Vanilla Bean Paste - - All Natural Pure Vanilla Bean Paste - Made with Organic Agave Syrup - For Cooking Baking & Desserts - 100% Vegan & Kosher - Non-GMO & Gluten-Free - 4 oz
- Price
- $89.01
- Rating
- 4.4/5
- Reviews
- 4,693
- Age
- 1y ago

Simply Organic Vanilla Bean Paste Organic 2 Fluid Ounces
- Price
- $57.75
- Rating
- 4.6/5
- Reviews
- 1,025
- Age
- 1y ago

Symega Madagascar Vanilla Bean Paste 75 g
- Price
- $39.52
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Nielsen-Massey Madagascar Bourbon Pure Vanilla Bean Paste for Baking and Cooking 4 Ounce Bottle (2 Pack)
- Price
- $337.85
- Rating
- 4.8/5
- Reviews
- 510
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
17
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
10%
- Simply Organic40%
- Nielsen-Massey21%
- S P R I G12%
- Vanilla Bean Kings7%
- Carmine County6%
- Symega4%
- Open — no brand owns it (5 brands, 10%)
Demand
Vanilla Bean Paste search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 1.9× · 9 of 12 months tracked
Reviews and returns
What reviews say buyers love and hate about Vanilla Bean Paste
We read the reviews and the return reasons for every product selling here.
“Not useable smells off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
6 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vanilla Bean Paste questions
Answered from the same tracked data.









