toor dal
Skip itPrices mostly outside the sweet spot ($4.04–$14.67) — this niche doesn't clear our bar today.
Conversion
Incredible28.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible78.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$150K$150K/yr · 63K searches
Avg price
Bad$8.55avg listing price — sweet spot $15–$100
Growth
Bad-21.0%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad$4.04–$14.67cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Arab Emirates niche tracking, toor dal is a $150K/yr Amazon United Arab Emirates market (63K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
toor dal market data
- Units sold / yr
- 20K–25K
- avg 1,500–2,000/product
- Revenue / yr
- $171K–$214K
- units × avg price
- Conversion rate
- 28.0%
- Avg BSR
- #15
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 11%
- Out of stock
- 0.0%
- Avg brand age
- 54 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
14
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Lulu34%
- Bayara27%
- Madhoor23%
- Organic Tattva7%
- Natures Choice6%
- Eastern3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.0% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.4×
Top toor dal search terms
- toor dal46K/yr
- toor dal 1kg13K/yr
- tur dal4K/yr
Top toor dal products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch date
Trending
90-day click momentum
What buyers say about toor dal
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Good value for money”
“and tastes great”
“cooks evenly”
What buyers complain about
“Not very good”
“price increased lately”
Common questions
- Is toor dal profitable to sell on Amazon United Arab Emirates?
- The niche generates $150K/yr across 9 tracked products. 90-day search growth is -21.0%. Flapen's verdict: Skip it (42/100).
- How competitive is the toor dal niche?
- 6 brands and 14 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in toor dal?
- Top complaints mined from reviews: الجودة الشاملة, القيمة مقابل المال. The return rate is 0.0%.
- When does demand for toor dal peak?
- Demand peaks in Nov; the busiest month runs 1.4× the quietest.
- What does it cost to enter the toor dal niche?
- Listings span $4.04–$14.67; the average listing price is $8.55 (sweet spot $15–$100). The average incumbent carries 78 reviews — the moat a new listing must climb.