Tomato Paste
FailDemand is soft, at -26.5% this quarter, so Tomato Paste is a Fail.
- Flapen Score
- 49 / 100Ranks 247 of 419 Grocery niches · −3 vs the category median of 5249
- Market size
- $168K/yr93K searches / yr
- 90-day growth
- -26.5%search demand this quarter
- Competition
- 64%top-5 click share · 8 brands · 21 sellers
Flapen Score
Tomato Paste against its category
The dotted line is the Grocery average. Past it, Tomato Paste is stronger. Inside it, weaker.
Market
The Tomato Paste market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Tomato Paste 93K times last year and spent an estimated $168K. The top 5 brands take 92% of clicks. Demand peaks in Feb–Nov. Flapen scores it 49 out of 100, a Fail.
01 · Demand
20.0% of searches ended in a purchase last week.
Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 20.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.
- Searches, last 12 months
- 93K
- Growth, 90 days vs prior 90
- -26.5%
- Conversion, latest week
- 20.0%
- Market size, estimated
- $168Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- tomato paste60K searches a year
02 · Price
A sale here is worth $9.00.
Listings sell for $9.00 on average, from $1.89 to $24.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $9.00 that is $5K to $7K a year per listing.
- Average price
- $9.00under the $15 to $100 sweet spot
- Price range
- $1.89–$24.60
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $5K–$7K
- Returns
- 0.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #13 within Grocery. It carries 138 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #13in Grocery
- Average rating
- 4.37 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 138per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Tomato Paste products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lacnor Essentials Tomato Paste 100% Natural 135 Gram Pack of 8
- Price
- $8.72
- Rating
- 4.4/5
- Reviews
- 116
- Age
- 7y ago

Heinz Tomato Paste - 370 Gm
- Price
- $4.15
- Rating
- 4.4/5
- Reviews
- 1,292
- Age
- 7y ago

Al Ain Tomato Paste - 135 gm
- Price
- $1.89
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 7y ago

Al Ain Tomato Paste tetra Pack Pack of 8x135g Rich Tomato Texture Made from Ripe Tomatoes Use for Pizza Sauce or Pasta Sauce and More
- Price
- $8.62
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 9y ago

Heinz Tomato Puree 8 x 135 gm
- Price
- $8.42
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 5y ago
Trending
90-day click momentum
Al Ain Tomato Paste Glass Jar 370 g
- Price
- $4.48
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 1y ago

Organic Larder Organic Tomato Puree 680 g
- Price
- $9.16
- Rating
- 4.4/5
- Reviews
- 31
- Age
- 7y ago

Safa Tomato Paste 850g
- Price
- $6.44
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 7y ago

Pomi Tomato Paste Tube Made from 100% Fresh Italian Tomatoes - 200 g
- Price
- $4.66
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 6y ago

Al Ain Tomato Paste Value Pack 2 x 750 g
- Price
- $12.55
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2y ago
Newest
by launch date
Al Ain Tomato Paste Glass Jar 370 g
- Price
- $4.48
- Rating
- 2.5/5
- Reviews
- 2
- Age
- 1y ago

Al Ain Tomato Paste Value Pack 2 x 750 g
- Price
- $12.55
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2y ago

Al Ain Tomato Paste 5 x 200g
- Price
- $11.70
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 3y ago

Heinz Tomato Puree 8 x 135 gm
- Price
- $8.42
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 5y ago

Pomi Tomato Paste Tube Made from 100% Fresh Italian Tomatoes - 200 g
- Price
- $4.66
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
21
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
4%
- Al Ain32%
- Lacnor29%
- HEINZ17%
- Al Alali8%
- Pomi6%
- Safa4%
- Open — no brand owns it (2 brands, 4%)
Demand
Tomato Paste search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov · busiest ÷ quietest = 1.5×
Search terms
Top Tomato Paste search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tomato paste60K/yr
- صلصة طماطم13K/yr
- معجون طماطم9K/yr
- tomato puree7K/yr
- صلصه طماطم4K/yr
Reviews and returns
What reviews say buyers love and hate about Tomato Paste
We read the reviews and the return reasons for every product selling here.
“Bad”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
5 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tomato Paste questions
Answered from the same tracked data.









