Tahini
MaybeReturns run at only 0.1% of orders. But demand is soft, at -21.1% this quarter, so Tahini is a Maybe.
- Flapen Score
- 53 / 100Top 42% of 419 Grocery niches · +1 vs the category median of 5253
- Market size
- $130K/yr52K searches / yr
- 90-day growth
- -21.1%search demand this quarter
- Competition
- 59%top-5 click share · 13 brands · 22 sellers
Flapen Score
Tahini against its category
The dotted line is the Grocery average. Past it, Tahini is stronger. Inside it, weaker.
Market
The Tahini market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Tahini 52K times last year and spent an estimated $130K. The top 5 brands take 83% of clicks. Demand peaks in Feb. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
8.9% of searches ended in a purchase last week.
Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.
- Searches, last 12 months
- 52K
- Growth, 90 days vs prior 90
- -21.1%
- Conversion, latest week
- 8.9%
- Market size, estimated
- $130Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- tahini21K searches a year
02 · Price
A sale here is worth $28.11.
Listings sell for $28.11 on average, from $7.81 to $201.40. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $28.11 that is $3K to $7K a year per listing.
- Average price
- $28.11inside the $15 to $100 sweet spot
- Price range
- $7.81–$201.40
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
11% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #35 within Grocery. It carries 91 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 11%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #35in Grocery
- Average rating
- 4.35 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 91per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Tahini products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Halwani Finest Tahina Plastic Bottle 500g
- Price
- $17.84
- Rating
- 4.4/5
- Reviews
- 143
- Age
- 11y ago

Lulu Al Balad Tahina 400g
- Price
- $10.61
- Rating
- 4.3/5
- Reviews
- 42
- Age
- 3y ago

LuLu Tahina Made Of 100% Pure Sesame Seeds 400g
- Price
- $11.62
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 3y ago

HalwaniAl Nakhla Tahina Palm Jar 250 gmm
- Price
- $7.81
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 6y ago

SEHA FINEST TAHINA 400G
- Price
- $10.28
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 4y ago
Trending
90-day click momentum
California Garden Tahini 450g
- Price
- $13.53
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

Halwani Finest Tahina 1kg
- Price
- $29.24
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 3y ago

Mounir Bissat Tahina 350g
- Price
- $19.68
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 7y ago

SEHA FINEST TAHINA 400G
- Price
- $10.28
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 4y ago

Al Kanater Tahini Sesame Paste 700 Gr All Natural Ground Sesame Seeds Rich Creamy Taste For Hummus Sauces Baba Ghanouj and Halawa.
- Price
- $29.07
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 1y ago
Newest
by launch date
California Garden Tahini 450g
- Price
- $13.53
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

Aseel Premium Tahina Combo 2 x 450 g
- Price
- $21.74
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 1y ago

Home Taste Premium Tahina 300g 100% Pure Sesame Paste Rich Creamy Texture No Additives or Preservatives Ideal for Hummus Dips and Dressings
- Price
- $12.30
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 1y ago

Al Kanater Tahini Sesame Paste 700 Gr All Natural Ground Sesame Seeds Rich Creamy Taste For Hummus Sauces Baba Ghanouj and Halawa.
- Price
- $29.07
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 1y ago

KAMEL BADAWI BSAT FACTORIES Premium Quality Tahini Made from Ground Sesame (7KG)
- Price
- $201.40
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
22
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
14%
- HB Halwani Bros36%
- Lulu25%
- SEHA8%
- Aseel7%
- Generic5%
- Alkanater3%
- Open — no brand owns it (7 brands, 14%)
Demand
Tahini search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.6×
Search terms
Top Tahini search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tahini21K/yr
- tahina15K/yr
- طحينة8K/yr
- طحينية4K/yr
- tahini paste4K/yr
Reviews and returns
What reviews say buyers love and hate about Tahini
We read the reviews and the return reasons for every product selling here.
“Best taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tahini questions
Answered from the same tracked data.









