soya milk
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible85.13avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$27.36avg listing price — sweet spot $15–$100
Price range
Great$3.70–$102.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+46.9%90-day search growth — must beat 0% to launch
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$46K$46K/yr · 38K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Arab Emirates niche tracking, soya milk is a $46K/yr Amazon United Arab Emirates market (38K searches/yr). The top 5 brands hold 96% of demand. Verdict: Worth a look — 56/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
soya milk market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $164K–$219K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #36
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 7%
- Out of stock
- 6.0%
- Avg brand age
- 55 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
26
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
47%
Top 20: 92%
Open market
1%
- Alpro50%
- The Bridge16%
- Soyfresh14%
- Lulu9%
- V-Soy7%
- ECOLIFE Conservation2%
- Open — no brand owns it (2 brands, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +46.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top soya milk search terms
- soya milk25K/yr
- soy milk10K/yr
- alpro soya milk4K/yr
Top soya milk products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOY FRESH NATURAL 1LTR
Soyfresh$9.044.1★20 rev
Alpro Soya Drink 100% Plant Based And Dairy Free Suitable For Vegans Naturally Free From Lactose - 6x1L
Alpro$73.025.0★14 rev
Lulu PlanetY Organic Soya Dairy Free Drink 1 Litre
Lulu$9.824.5★12 rev
THE BRIDGE Bio Organic Soya Natural Drink 1 Litre
The Bridge$10.804.4★41 rev
Alpro Soya Unsweetened Drink 100% Plant-Based Lactose & Dairy Free - 1L (6X1L)
Alpro$73.974.3★39 rev
Newest
by launch date
Alpro Barista Soya Drink (Dual Pack) Totally Plant Based Dairy & Vegan Naturally Free From Lactose Fabulously Foamable Addition To Your Coffee 2000g
Alpro$26.680 rev
Soyfresh Soya Milk 6 x 250ml
Soyfresh$26.540 rev
Alpro Soya Drink 100% Plant Based And Dairy Free Suitable For Vegans Naturally Free From Lactose - 6x1L
Alpro$73.0214 rev
Alpro Soya High Protein Drink 100% Plant Based And Dairy Free Suitable For Vegans Naturally Free From Lactose - 6x1L
Alpro$102.1318 rev
Lulu PlanetY Organic Soya Dairy Free Drink 1 Litre
Lulu$9.8212 rev
Trending
90-day click momentumAlpro Barista Soya Drink (Dual Pack) Totally Plant Based Dairy & Vegan Naturally Free From Lactose Fabulously Foamable Addition To Your Coffee 2000g
Alpro$26.680.0★
Soyfresh Soya Milk 6 x 250ml
Soyfresh$26.540.0★
Alpro Soya Unsweetened Drink 100% Plant-Based Lactose & Dairy Free - 1L
Alpro$15.974.4★
Alpro Soya Original Drink 100% Plant-Based Lactose & Dairy Free - 1L
Alpro$12.834.4★
Alpro Soya Original Soya Milk 1Litre
Alpro$15.494.5★
What buyers say about soya milk
What buyers praise and complain about, mined from review topics.What buyers love
“Nice 👍🏻 The soya vanilla is very nice”
“full of protein”
“This is the best for me, organic soy, no sugar added, great value”
“Organic Soya, no sugar added”
What buyers complain about
“Doesnt tastes like a real soya milk”
“Half not soy milk”
“Half of it was not soya”
Common questions
- Is soya milk profitable to sell on Amazon United Arab Emirates?
- The niche generates $46K/yr across 30 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +46.9%. Flapen's verdict: Worth a look (56/100).
- How competitive is the soya milk niche?
- 8 brands and 26 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in soya milk?
- Top complaints mined from reviews: الذوق العام, المحتوى الغذائي, المكونات-إجمالاً. The return rate is 0.0%.
- When does demand for soya milk peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the soya milk niche?
- Listings span $3.70–$102.13; the average listing price is $27.36 (sweet spot $15–$100). The average incumbent carries 85 reviews — the moat a new listing must climb.