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Skimmed Milk

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 91% of clicks, so Skimmed Milk is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 419 Grocery niches · +3 vs the category median of 52
Market size
$154K/yr106K searches / yr
90-day growth
+28.7%search demand this quarter
Competition
55%top-5 click share · 9 brands · 17 sellers

Flapen Score

Skimmed Milk against its category

The dotted line is the Grocery average. Past it, Skimmed Milk is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skimmed Milk market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Skimmed Milk 106K times last year and spent an estimated $154K. The top 5 brands take 91% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

13.1% of searches ended in a purchase last week.

Shoppers searched for this 106K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +28.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months
106K
Growth, 90 days vs prior 90
+28.7%
Conversion, latest week
13.1%
Market size, estimated
$154Ka year
Peak month
May5.5× the quietest month
Top search term
low fat milk47K searches a year

02 · Price

A sale here is worth $11.13.

Listings sell for $11.13 on average, from $2.68 to $48.78. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At $11.13 that is $14K to $17K a year per listing.

Average price
$11.13under the $15 to $100 sweet spot
Price range
$2.68–$48.78
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
$14K–$17K
Returns
0.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #31 within Grocery. It carries 134 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#31in Grocery
Average rating
4.61 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
134per listing
Listings tracked
20

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$8K$15K$23K$31K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

17

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

55%

Top 20: 100%

Open market

5%

  • Almarai49%
  • Al Rawabi19%
  • Al Ain Farms11%
  • Lacnor8%
  • Marmum4%
  • Hayatna3%
  • Open — no brand owns it (3 brands, 5%)

Demand

Skimmed Milk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 5.5×

Search terms

Top Skimmed Milk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • low fat milk47K/yr
  • milk low fat50K/yr
  • almarai low fat milk4K/yr
  • fresh milk low fat4K/yr

Reviews and returns

What reviews say buyers love and hate about Skimmed Milk

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “القيمة مقابل المال”
33%of negative reviews mention “المنتج المعلن عنه مقابل المنتج الفعلي”
<0.1%of orders come back, a rate Amazon rounds to zero
“item arrived different from listing”
A buyer, on “المنتج المعلن عنه مقابل المنتج الفعلي”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Skimmed Milk questions

Answered from the same tracked data.