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Shirataki Rice

Maybe

Returns run at only 0.1% of orders. But shoppers spend only $64K a year here, so Shirataki Rice is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 419 Grocery niches · +3 vs the category median of 52
Market size
$64K/yr78K searches / yr
90-day growth
+32.0%search demand this quarter
Competition
70%top-5 click share · 9 brands · 22 sellers

Flapen Score

Shirataki Rice against its category

The dotted line is the Grocery average. Past it, Shirataki Rice is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shirataki Rice market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Shirataki Rice 78K times last year and spent an estimated $64K. The top 5 brands take 83% of clicks. Demand peaks in Jun–Aug. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+32.0%
Conversion, latest week
2.8%
Market size, estimated
$64Ka year
Peak month
August2.0× the quietest month
Top search term
shirataki rice57K searches a year

02 · Price

A sale here is worth $29.67.

Listings sell for $29.67 on average, from $5.95 to $65.73. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $29.67 that is $3K to $7K a year per listing.

Average price
$29.67inside the $15 to $100 sweet spot
Price range
$5.95–$65.73
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 33.0% of listings are out of stock. The average listing ranks #178 within Grocery. It carries 145 reviews at 3.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
80%
Out of stock, average day
33.0%
Average rank
#178in Grocery
Average rating
3.65 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
145per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Shirataki Rice products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$13K$19K$26K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

9 falling

Sellers

22

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

7%

  • Bojang24%
  • Livsmart21%
  • ECOLOGICAL15%
  • Urban Platter13%
  • Befach 4x10%
  • Eat Water10%
  • Open — no brand owns it (3 brands, 7%)

Demand

Shirataki Rice search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Aug · busiest ÷ quietest = 2.0×

Search terms

Top Shirataki Rice search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shirataki rice57K/yr
  • konjac rice11K/yr
  • shirataki rice 5kg dry5K/yr
  • shirataki rice 5kg5K/yr

Reviews and returns

What reviews say buyers love and hate about Shirataki Rice

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “المحتوى الغذائي”
31%of negative reviews mention “الذوق العام”
0.1%of orders come back
“has a disgusting taste”
A buyer, on “الذوق العام”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

8 topics

NegativePositive

FAQ

Common Shirataki Rice questions

Answered from the same tracked data.