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Sesame Seeds

Fail

The top 5 products take 85% of clicks, so Sesame Seeds is a Fail.

Flapen Score
40
40 / 100
Ranks 379 of 419 Grocery niches · −12 vs the category median of 52
Market size
$58K/yr44K searches / yr
90-day growth
-10.7%search demand this quarter
Competition
85%top-5 click share · 7 brands · 17 sellers

Flapen Score

Sesame Seeds against its category

The dotted line is the Grocery average. Past it, Sesame Seeds is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sesame Seeds market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Sesame Seeds 44K times last year and spent an estimated $58K. The top 5 brands take 93% of clicks. Demand peaks in Feb. Flapen scores it 40 out of 100, a Fail.

01 · Demand

16.4% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 16.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-10.7%
Conversion, latest week
16.4%
Market size, estimated
$58Ka year
Peak month
February1.4× the quietest month
Top search term
sesame seeds33K searches a year

02 · Price

A sale here is worth $8.13.

Listings sell for $8.13 on average, from $3.18 to $20.73. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $8.13 that is $4K to $6K a year per listing.

Average price
$8.13under the $15 to $100 sweet spot
Price range
$3.18–$20.73
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
0.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Grocery. It carries 103 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#9in Grocery
Average rating
4.50 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
103per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Sesame Seeds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

$0$6K$12K$17K$23K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

17

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

2%

  • Natures Choice38%
  • Bayara25%
  • Lulu13%
  • GOODNESS UAE10%
  • BLISS OF EARTH7%
  • Datar5%
  • Open — no brand owns it (1 brand, 2%)

Demand

Sesame Seeds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.4×

Search terms

Top Sesame Seeds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sesame seeds33K/yr
  • سمسم6K/yr
  • sesame5K/yr

Reviews and returns

What reviews say buyers love and hate about Sesame Seeds

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “القيمة مقابل المال”
100%of negative reviews mention “درجة حرارة التخزين”
0.1%of orders come back
“Because it was fried”
A buyer, on “درجة حرارة التخزين”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

FAQ

Common Sesame Seeds questions

Answered from the same tracked data.