sesame oil
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great171.37avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.25avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$6.33–$40.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay$148K$148K/yr · 77K searches
Growth
Bad-14.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, sesame oil is a $148K/yr Amazon United Arab Emirates market (77K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
sesame oil market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $122K–$162K
- units × avg price
- Conversion rate
- 9.5%
- Avg BSR
- #61
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 21%
- Out of stock
- 7.7%
- Avg brand age
- 53 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
30
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
59%
Top 20: 100%
Open market
19%
- Bharat24%
- NORIR21%
- Lee Kum Kee12%
- ATD10%
- Blue Dragon7%
- Nellara7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top sesame oil search terms
- sesame oil69K/yr
- sesame oil for cooking4K/yr
- زيت السمسم3K/yr
Top sesame oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bharat Cold Pressed Sesame Oil (Gingelly Oil) 1 Litre | 100% Pure & Natural | Wood Pressed | Rich in Vitamin E | Ideal for Cooking Pickling & Asian Cuisine
Bharat$18.764.0★123 rev
Norir 100% Pure Sesame Oil (Gingelly Oil) | Cold Pressed Unrefined Zero Cholesterol | Natural Oil for Cooking Skin & Hair | 500ml
NORIR$18.484.0★33 rev
Lee Kum Kee Sesame Oil Edible Vegetable Oil Flavor Enhancer Aromatic Taste Slightly Coarse Texture Thick & Delicious No Added Color & Flavor Natural & pure - 207 ml
Lee Kum Kee$17.784.4★33 rev
Blue Dragon Sesame Oil 150ml
Blue Dragon$15.014.5★110 rev
Nellara Gingelly Sesame Oil 1 Liters
Nellara$21.634.4★44 rev
Newest
by launch date
Swarnam Gingelly Oil 1 Litre
Swarnam$16.311 rev
Green Farm Sesame Oil 200 ml
Green Farm$6.333 rev
Natural Forever Virgin Sesame Seed Oil 250ml | 100% Pure & Natural | For Skin & Hair | Reduces Hair Fall | Moisturizing | Protect Skin From Sun Damage
Natural Forever$36.106 rev
organic forest Premium Sesame Oil - Cold Pressed Sesame Seed Oil for Skin & Hair - Nutrient-Rich Sesame Seeds - Natural & Pure - Non-GMO Vegan Cruelty-Free Hexane-Free - 1 fl oz
The Organic Forest – VEGAN . PURE . NATURAL$30.432,282 rev
Nellara Gingelly Sesame Oil 1 Liters
Nellara$21.6344 rev
Trending
90-day click momentumGreen Farm Sesame Oil 200 ml
Green Farm$6.334.2★
organic forest Premium Sesame Oil - Cold Pressed Sesame Seed Oil for Skin & Hair - Nutrient-Rich Sesame Seeds - Natural & Pure - Non-GMO Vegan Cruelty-Free Hexane-Free - 1 fl oz
The Organic Forest – VEGAN . PURE . NATURAL$30.434.2★
Swarnam Gingelly Oil 1 Litre
Swarnam$16.315.0★
LuLu Sesame Oil 200ml
Lulu$6.363.5★
Norir 100% Pure Sesame Oil (Gingelly Oil) | Cold Pressed Unrefined Zero Cholesterol | Natural Oil for Cooking Skin & Hair | 500ml
NORIR$18.484.0★
What buyers say about sesame oil
What buyers praise and complain about, mined from review topics.What buyers love
“Price wise good”
“Quality Sesame Oil”
“Very good product”
“Although, this product has the organic USDA certificate, it goes in a transparent plastic bottle with a plastic cap”
“natural”
What buyers complain about
“Rancid smelling”
“some weird taste”
“Bitter and funny smell”
“Rancid”
“Waste of money”
“First off, the color is very dark, far from what is shown in the picture”
“far from what is shown in the picture”
Top return reasons
Common questions
- Is sesame oil profitable to sell on Amazon United Arab Emirates?
- The niche generates $148K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.5%. Flapen's verdict: Worth a look (58/100).
- How competitive is the sesame oil niche?
- 16 brands and 30 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in sesame oil?
- Top complaints mined from reviews: يشم, الذوق العام, مر. The return rate is 0.1%.
- When does demand for sesame oil peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the sesame oil niche?
- Listings span $6.33–$40.27; the average listing price is $20.25 (sweet spot $15–$100). The average incumbent carries 171 reviews — the moat a new listing must climb.