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Salad

Fail

The top 5 brands take 100% of clicks, so Salad is a Fail.

Flapen Score
44
44 / 100
Ranks 338 of 419 Grocery niches · −8 vs the category median of 52
Market size
$141K/yr88K searches / yr
90-day growth
+15.2%search demand this quarter
Competition
94%top-5 click share · 3 brands · 12 sellers

Flapen Score

Salad against its category

The dotted line is the Grocery average. Past it, Salad is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salad market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Salad 88K times last year and spent an estimated $141K. All 3 brands take every click. Demand peaks in Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

33.6% of searches ended in a purchase last week.

Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 33.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.

Searches, last 12 months
88K
Growth, 90 days vs prior 90
+15.2%
Conversion, latest week
33.6%
Market size, estimated
$141Ka year
Peak month
August6.7× the quietest month
Top search term
lettuce66K searches a year

02 · Price

A sale here is worth $4.75.

Listings sell for $4.75 on average, from $2.61 to $10.12. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At $4.75 that is $12K to $14K a year per listing.

Average price
$4.75under the $15 to $100 sweet spot
Price range
$2.61–$10.12
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
30K–40K
Units per listing a year
2,500–3,000
Revenue per listing a year
$12K–$14K
Returns
0.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #2 within Grocery. It carries 167 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
13.6%
Average rank
#2in Grocery
Average rating
4.33 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
167per listing
Listings tracked
7

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

$0$21K$42K$63K$85K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

12

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Lulu86%
  • Generic12%
  • Pureharvest3%

Demand

Salad search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Aug · busiest ÷ quietest = 6.7×

Search terms

Top Salad search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lettuce66K/yr
  • iceberg lettuce9K/yr
  • iceberg2K/yr
  • lettuce leaves3K/yr

Reviews and returns

What reviews say buyers love and hate about Salad

We read the reviews and the return reasons for every product selling here.

78%of positive reviews mention “نضارة”
100%of negative reviews mention “فاسد/فاسد/فاسد”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not fresh”
A buyer, on “فاسد/فاسد/فاسد”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Salad questions

Answered from the same tracked data.