Skip to content

Sage

Maybe

Shoppers spend $2.1M a year here. But products sell for $992.68 on average, outside the sweet spot, so Sage is a Maybe.

Flapen Score
57
57 / 100
Top 25% of 419 Grocery niches · +5 vs the category median of 52
Market size
$2.1M/yr39K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
55%top-5 click share · 18 brands · 42 sellers

Flapen Score

Sage against its category

The dotted line is the Grocery average. Past it, Sage is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sage market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Sage 39K times last year and spent an estimated $2.1M. The top 5 brands take 64% of clicks. Demand peaks in Nov. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.1M a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
5.3%
Market size, estimated
$2.1Ma year
Peak month
November1.5× the quietest month
Top search term
sage29K searches a year

02 · Price

A sale here is worth $992.68.

Listings sell for $992.68 on average, from $3.64 to $8901.24. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $992.68 that is $0 to $99K a year per listing.

Average price
$992.68above the $15 to $100 sweet spot
Price range
$3.64–$8901.24
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$99K
Returns
1.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #167 within Grocery. It carries 4,296 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
86%
Out of stock, average day
10.8%
Average rank
#167in Grocery
Average rating
4.38 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
4,296per listing
Listings tracked
29

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Sage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$208K$417K$625K$833K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

18 falling

Sellers

42

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 91%

Open market

30%

  • HOGOOD21%
  • Sage16%
  • New Age Smudges & Herbs14%
  • Home Taste7%
  • Alternative Imagination6%
  • BananaHome5%

Demand

Sage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.5×

Search terms

Top Sage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sage29K/yr
  • sage leaves5K/yr
  • sage incense5K/yr

Reviews and returns

What reviews say buyers love and hate about Sage

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “يشم”
36%of negative reviews mention “الجودة الشاملة”
1.0%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Sage questions

Answered from the same tracked data.