How competitive is the Protein Shake niche on Amazon United Arab Emirates?

19 brands and 41 sellers compete in Protein Shake on Amazon United Arab Emirates. The top 5 Protein Shake products take 50% of clicks and its top 5 brands hold 71% of demand.

What do buyers complain about in Protein Shake?

Protein Shake buyers on Amazon United Arab Emirates complain most about الذوق العام, حلاوة, المحتوى الغذائي, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Protein Shake niche?

Protein Shake sells for $92.86 on average on Amazon United Arab Emirates, inside our $15–$100 sweet spot. Listings span $4.28–$405.69. The average incumbent carries 3,420 reviews — the moat a new listing must climb.

Protein Shake

Protein Shake shows low returns (0.0%), but prices mostly outside the sweet spot ($4.28–$405.69) keeps it on the watch list.

Signals Low Review Barrier High Price

Flapen Score

Worth a look

Top 33% of 419 Grocery niches · +3 vs the category median of 52

This niche Category average · 419 niches

Is Protein Shake profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Protein Shake is a $124K/yr Amazon United Arab Emirates market (37K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in May. Verdict: Worth a look — 55/100.

Protein Shake: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +21.0% over the last 90 days and 3.6% of searches end in a purchase.

$124K

revenue / yr

Units sold / yr3K

Search volume / yr+21.0%37K

Conversion rate3.6%

Avg price$92.86

Who owns the niche?

The top 5 brands hold 71% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers19 · 41

Top-5 product click share50%

Open market30%

Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 35 products

Top Protein Shake products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Nada Protein Milk Chocolate 320ml

Price: $4.71
Rating: 4.6/5
Reviews: 72
Age: 3y ago

MaxiNutrition MaxShake Protein Milk Shake Chocolate Flavour (Pack of 12 x 330ml Each) with 25g of High-Protein Lactose Free No Added Sugar No Artifitial Colour

Price: $92.54
Rating: 4.3/5
Reviews: 28
Age: 1y ago

Barebells Protein Milkshake 8 x 330ml Bottles| High Protein Shake | No Added Sugar | Lactose Free| 24g of Protein | Delicious Creamy Flavour (Chocolate)

Price: $92.08
Rating: 4.6/5
Reviews: 613
Age: 5y ago

MaxiNutrition MaxShake Protein Milk Shake Vanilla Flavour (Pack of 12 x 330ml Each) with 25g of High-Protein Lactose Free No Added Sugar No Artificial Colour

Price: $84.29
Rating: 4.5/5
Reviews: 56
Age: 1y ago

Ensure Max Protein Chocolate Protein Shake Ready to Drink 330ml

Price: $13.52
Rating: 3.9/5
Reviews: 141
Age: 6y ago

Newest

by launch date

MaxiNutrition MaxShake Protein Coffee Flavour Milk Shake (Pack of 12 x 330 ml Each) with 25g of High-Protein Lactose Free No Added Sugar & Artifitial Colour

Price: $108.90
Rating: 4.5/5
Reviews: 14
Age: 7mo ago

Almarai Protein Milk Vanilla NAS 400ML

Price: $6.37
Rating: 4.2/5
Reviews: 13
Age: 1y ago

Yopro Chocolate Protein Milk 300ml

Price: $5.69
Rating: 3.9/5
Reviews: 42
Age: 1y ago

Yopro Vanilla Protein Milk 300ml

Price: $5.78
Rating: 3.8/5
Reviews: 24
Age: 1y ago

MaxiNutrition MaxShake Protein Milk Shake Chocolate Flavour (Pack of 12 x 330ml Each) with 25g of High-Protein Lactose Free No Added Sugar No Artifitial Colour

Price: $92.54
Rating: 4.3/5
Reviews: 28
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

50%

Top 20: 86%

Open market

25%

MaxiNutrition28%
Nada13%
Barebells11%
NADA11%
Ensure8%
Premier Protein4%

Protein Shake demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume37KCVR3.6%Products35Brands19Top 5 Brands71%OOS Rate8.4%Rating4.3★Reviews3,420Avg BSR#199

Peak months: May · busiest ÷ quietest = 1.7×

What reviews say buyers love and hate about Protein Shake

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

المحتوى الغذائي50%

“High protein”

الذوق العام20%

“Just love the taste”

نكهة15%

“Like the flavor”

المحليات الصناعية3%

“Great taste with no added sugar”

نضارة2%

“Also, delivered fresh and chilled, all thanks to Amazon and Lulu”

What buyers complain about

75% of reviews

الذوق العام29%

“Tastes bad”

حلاوة14%

“Extremely sweet”

المحتوى الغذائي11%

“Just mix water with protein powder: will taste better than this junk, and will cost you less, too”

المحليات الصناعية7%

“it's awfully synthetic”

القيمة مقابل المال7%

“high price”

Protein Shake return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1حالة المنتج

33%

2المنتج المعلن عنه مقابل المنتج الفعلي

17%

3الذوق العام

17%

4مانع للتسرب

17%

5القيمة مقابل المال

17%

Common Protein Shake questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Protein Shake 55/100 on Amazon United Arab Emirates — Worth a look. The niche generates $124K/yr across 35 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +21.0% over the last 90 days.