Skip to content

Ponni Rice

Maybe

Returns run at only 0.1% of orders. But shoppers spend only $44K a year here, so Ponni Rice is a Maybe.

Flapen Score
50
50 / 100
Ranks 226 of 419 Grocery niches · −2 vs the category median of 52
Market size
$44K/yr28K searches / yr
90-day growth
-12.5%search demand this quarter
Competition
67%top-5 click share · 9 brands · 15 sellers

Flapen Score

Ponni Rice against its category

The dotted line is the Grocery average. Past it, Ponni Rice is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ponni Rice market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Ponni Rice 28K times last year and spent an estimated $44K. The top 5 brands take 92% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

6.2% of searches ended in a purchase last week.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-12.5%
Conversion, latest week
6.2%
Market size, estimated
$44Ka year
Top search term
ponni rice15K searches a year

02 · Price

A sale here is worth $25.23.

Listings sell for $25.23 on average, from $10.43 to $52.88. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $25.23 that is $3K to $6K a year per listing.

Average price
$25.23inside the $15 to $100 sweet spot
Price range
$10.43–$52.88
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$3K–$6K
Returns
0.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

6% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #60 within Grocery. It carries 16 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
6%
Prime listings
94%
Out of stock, average day
5.1%
Average rank
#60in Grocery
Average rating
4.22 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
16per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Ponni Rice products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$9K$13K$18K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 flat

Sellers

15

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

5%

  • Kadhir43%
  • Royal Chef18%
  • Lulu14%
  • Double Horse13%
  • Green Farm4%
  • Kasturi3%
  • Open — no brand owns it (3 brands, 5%)

Demand

Ponni Rice search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KBlack Friday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar · busiest ÷ quietest = 1.9× · 11 of 12 months tracked

Search terms

Top Ponni Rice search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ponni rice15K/yr
  • kadhir thanjavur ponni boiled rice 5kg10K/yr
  • thanjavur ponni rice3K/yr

Reviews and returns

What reviews say buyers love and hate about Ponni Rice

We read the reviews and the return reasons for every product selling here.

50%of negative reviews mention “القيمة مقابل المال”
0.1%of orders come back
“Price slightly high”
A buyer, on “القيمة مقابل المال”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Ponni Rice questions

Answered from the same tracked data.