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Pistachio

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -10.1% this quarter, so Pistachio is a Maybe.

Flapen Score
62
62 / 100
Top 11% of 419 Grocery niches · +10 vs the category median of 52
Market size
$308K/yr115K searches / yr
90-day growth
-10.1%search demand this quarter
Competition
57%top-5 click share · 11 brands · 21 sellers

Flapen Score

Pistachio against its category

The dotted line is the Grocery average. Past it, Pistachio is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pistachio market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Pistachio 115K times last year and spent an estimated $308K. The top 5 brands take 89% of clicks. Demand peaks in Nov. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

7.6% of searches ended in a purchase last week.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $308K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-10.1%
Conversion, latest week
7.6%
Market size, estimated
$308Ka year
Peak month
November1.6× the quietest month
Top search term
pistachio82K searches a year

02 · Price

A sale here is worth $35.07.

Listings sell for $35.07 on average, from $11.66 to $69.33. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $35.07 that is $9K to $18K a year per listing.

Average price
$35.07inside the $15 to $100 sweet spot
Price range
$11.66–$69.33
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$9K–$18K
Returns
0.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #16 within Grocery. It carries 62 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#16in Grocery
Average rating
4.05 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
62per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Pistachio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$15K$31K$46K$62K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

21

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

57%

Top 20: 93%

Open market

8%

  • Bayara39%
  • Lulu29%
  • mawa11%
  • MAWA5%
  • Best5%
  • GOODNESS UAE3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Pistachio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Pistachio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pistachio82K/yr
  • pista16K/yr
  • pistachio nuts12K/yr
  • فستق5K/yr

Reviews and returns

What reviews say buyers love and hate about Pistachio

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “الذوق العام”
58%of negative reviews mention “الجودة الشاملة”
0.1%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”58% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Pistachio questions

Answered from the same tracked data.