Skip to content

Olives

Maybe

Returns run at only 0.0% of orders. But shoppers spend only $73K a year here, so Olives is a Maybe.

Flapen Score
61
61 / 100
Top 13% of 419 Grocery niches · +9 vs the category median of 52
Market size
$73K/yr67K searches / yr
90-day growth
+13.8%search demand this quarter
Competition
27%top-5 click share · 11 brands · 17 sellers

Flapen Score

Olives against its category

The dotted line is the Grocery average. Past it, Olives is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olives market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Olives 67K times last year and spent an estimated $73K. The top 5 brands take 89% of clicks. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

10.3% of searches ended in a purchase last week.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+13.8%
Conversion, latest week
10.3%
Market size, estimated
$73Ka year
Peak month
November1.4× the quietest month
Top search term
olives38K searches a year

02 · Price

A sale here is worth $10.57.

Listings sell for $10.57 on average, from $2.62 to $32.19. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $10.57 that is $1K to $3K a year per listing.

Average price
$10.57under the $15 to $100 sweet spot
Price range
$2.62–$32.19
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

9% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #23 within Grocery. It carries 22 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
93%
Out of stock, average day
5.8%
Average rank
#23in Grocery
Average rating
4.25 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
22per listing
Listings tracked
58

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Olives products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

$0$1K$3K$4K$6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

17

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

27%

Top 20: 69%

Open market

8%

  • Lulu69%
  • Figaro10%
  • American Garden4%
  • Crespo3%
  • Rahma3%
  • American Gourmet of Snacks LLC3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Olives search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Olives search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • olives38K/yr
  • olive16K/yr
  • زيتون7K/yr
  • black olives4K/yr
  • olives pitted3K/yr

Reviews and returns

What reviews say buyers love and hate about Olives

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “الذوق العام”
<0.1%of orders come back, a rate Amazon rounds to zero
“Extremely delicious”
A buyer, on “الذوق العام”43% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

FAQ

Common Olives questions

Answered from the same tracked data.