Moong Dal
FailPrices span $3.73–$10.14, mostly outside the sweet spot, so Moong Dal is a Fail.
- Flapen Score
- 40 / 100Ranks 379 of 419 Grocery niches · −12 vs the category median of 5240
- Market size
- $97K/yr60K searches / yr
- 90-day growth
- -19.6%search demand this quarter
- Competition
- 70%top-5 click share · 7 brands · 14 sellers
Flapen Score
Moong Dal against its category
The dotted line is the Grocery average. Past it, Moong Dal is stronger. Inside it, weaker.
Market
The Moong Dal market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Moong Dal 60K times last year and spent an estimated $97K. The top 5 brands take 97% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
25.6% of searches ended in a purchase last week.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 25.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -19.6%
- Conversion, latest week
- 25.6%
- Market size, estimated
- $97Ka year
- Peak month
- November1.4× the quietest month
- Top search term
- moong dal46K searches a year
02 · Price
A sale here is worth $6.35.
Listings sell for $6.35 on average, from $3.73 to $10.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $6.35 that is $6K to $8K a year per listing.
- Average price
- $6.35under the $15 to $100 sweet spot
- Price range
- $3.73–$10.14
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $6K–$8K
- Returns
- 0.0%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
7% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Grocery. It carries 81 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 7%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #25in Grocery
- Average rating
- 4.48 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 81per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Moong Dal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Madhoor Moong Dal Yellow Gram Split 1kg
- Price
- $6.42
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 5y ago

LuLu Moong Dal 800g
- Price
- $7.10
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 3y ago

Bayara Moong Dal 1kg
- Price
- $8.97
- Rating
- 4.4/5
- Reviews
- 160
- Age
- 7y ago

LuLu Moong Dal 400g
- Price
- $3.73
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 3y ago

Organic Tattva Yellow Split Moong Dal 1 kg
- Price
- $10.14
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 3y ago
Trending
90-day click momentum
24 Mantra Organic Moong Dal 500g
- Price
- $7.88
- Rating
- 4.3/5
- Reviews
- 310
- Age
- 4y ago

Madhoor Moong Dal Yellow Gram Split 1kg
- Price
- $6.42
- Rating
- 4.5/5
- Reviews
- 104
- Age
- 5y ago

Natures Choice Moong Dal Green Legume 1 kg
- Price
- $6.94
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 6y ago

Natures Choice Green Moong Whole Legume 1 kg
- Price
- $6.48
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 7y ago

Organic Tattva Yellow Split Moong Dal 1 kg
- Price
- $10.14
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 3y ago
Newest
by launch date
Nellara Moong Dal 500 g
- Price
- $4.34
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 2y ago

Organic Tattva Yellow Split Moong Dal 1 kg
- Price
- $10.14
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 3y ago

LuLu Moong Dal 800g
- Price
- $7.10
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 3y ago

LuLu Moong Dal 400g
- Price
- $3.73
- Rating
- 4.4/5
- Reviews
- 69
- Age
- 3y ago

LuLu Moong Whole 800g
- Price
- $6.75
- Rating
- 4.5/5
- Reviews
- 68
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
14
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
1%
- Lulu43%
- Madhoor22%
- Bayara16%
- Natures Choice10%
- Organic Tattva7%
- Nellara1%
- Open — no brand owns it (1 brand, 1%)
Demand
Moong Dal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Moong Dal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- moong dal46K/yr
- moong dal 1kg11K/yr
- yellow moong dal3K/yr
Reviews and returns
What reviews say buyers love and hate about Moong Dal
We read the reviews and the return reasons for every product selling here.
“Good Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
1 topic
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Moong Dal questions
Answered from the same tracked data.









