Miso Paste
Miso Paste shows low returns (0.2%), but a small market ($88K/yr) keeps it on the watch list.
Flapen Score
Ranks 194 of 419 Grocery niches · on the category median
Is Miso Paste profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Miso Paste is a $88K/yr Amazon United Arab Emirates market (35K searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 52/100.
Miso Paste: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +35.2% over the last 90 days and 3.6% of searches end in a purchase.
$88K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 15 products
Top Miso Paste products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
GENSO MISO PASTE LIGHT (SHIRO MISO) 1Kg
- Price
- $27.55
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 2y ago

GENSO MISO PASTE DARK (AKA MISO) 1 KG
- Price
- $27.25
- Rating
- 3.6/5
- Reviews
- 18
- Age
- 2y ago

Marukome Miso Gluten Free Vegan 13.2 Ounce
- Price
- $86.39
- Rating
- 4.5/5
- Reviews
- 3,530
- Age
- 2y ago

Harikari Organic Red Miso Paste 500g
- Price
- $66.79
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 11mo ago

Organic Japanese White Miso Paste Unpasteurised 270g
- Price
- $61.85
- Rating
- 2.9/5
- Reviews
- 2
- Age
- 1y ago
Trending
90-day click momentum
Aeugo Miso Master Organic Sweet White Miso | Organic Kosher Gluten-Free Non-GMO | Handcrafted and Naturally Fermented | 16 oz tub
- Price
- $283.33
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 4y ago

Kaneyo Satsuma Miso Paste 1 kg
- Price
- $77.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11mo ago

Muso From Japan Umami Broth Dashi Powder Bonito 1.4oz (Pack of 1
- Price
- $26.18
- Rating
- 4.5/5
- Reviews
- 378
- Age
- 4y ago

Organic Japanese Reduced Salt Miso Paste Unpasteurised 270g
- Price
- $70.20
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Marukome Miso Gluten Free Vegan 13.2 Ounce
- Price
- $86.39
- Rating
- 4.5/5
- Reviews
- 3,530
- Age
- 2y ago
Newest
by launch date
Harikari Organic Red Miso Paste 500g
- Price
- $66.79
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 11mo ago

Kaneyo Satsuma Miso Paste 1 kg
- Price
- $77.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 11mo ago

Organic Japanese White Miso Paste Unpasteurised 270g
- Price
- $61.85
- Rating
- 2.9/5
- Reviews
- 2
- Age
- 1y ago

Organic Japanese Reduced Salt Miso Paste Unpasteurised 270g
- Price
- $70.20
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

MARUFUKU From Japan Authentic Shiro White Miso paste 7.0 OZ- Savory Japanese Seasoning For Cooking Soup Base Broth Stew Salad Dressing Sauce Marinade Ramen
- Price
- $65.90
- Rating
- 4.5/5
- Reviews
- 484
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
Brands
11 rising
Sellers
13
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
13%
- genso49%
- Generic16%
- Marukome11%
- MIKO4%
- S&B3%
- MISO MASTER ORGANIC3%
- Open — no brand owns it (5 brands, 13%)
Miso Paste demand & seasonality
Weekly search volume, with the niche's key stats alongside.
What reviews say buyers love and hate about Miso Paste
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Great taste”
“Excellent product all round”
What buyers complain about
50% of reviews“inside it was super dry”
Common Miso Paste questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









