mass gainer
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$159.89avg listing price — sweet spot $15–$100
Growth
Good+25.6%90-day search growth — must beat 0% to launch
Review moat
Okay2,513.28avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Price range
Okay$50.00–$244.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$93K$93K/yr · 99K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Arab Emirates niche tracking, mass gainer is a $93K/yr Amazon United Arab Emirates market (99K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
mass gainer market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $120K–$160K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #295
- Page quality
- 0%
- Prime
- 72%
- Sponsored
- 28%
- Out of stock
- 12.7%
- Avg brand age
- 69 months
- Avg seller age
- 74 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
36
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
13%
- Muscletech30%
- Dymatize24%
- Optimum Nutrition17%
- PVL7%
- DEXTER JACKSON5%
- Body Builder4%
- Open — no brand owns it (6 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top mass gainer search terms
- mass gainer62K/yr
- gainer14K/yr
- weight gainer for men8K/yr
- mass7K/yr
- weight gainer5K/yr
- mass gainer protein powder3K/yr
Top mass gainer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MuscleTech | 100% Mass Gainer | High Protein Mass Gainer | Protein + Creatine | Muscle Strength & Performance and Muscle Recovery | Vanilla Milkshake | 2330 grams
Muscletech$130.094.3★2,744 rev
Dymatize Super Mass Gainer Vanilla Cream 6Lb
Dymatize$144.564.5★7,308 rev
Optimum Nutrition (ON) Serious Mass: High Protein Muscle Building & Weight Gainer Protein Powder 50 Grams of Protein Vitamin C Zinc And Vitamin D For Immune Support - Vanilla 12 Lbs (5.44 KG)
Optimum Nutrition$244.254.4★19,470 rev
PVL Clean Mass XL 5lb The Clean Gainer (Vanilla)
PVL$172.400.0★0 rev
Optimum Nutrition Serious Mass Weight Gainer Protein Powder Mass Gainer Vitamin C and Zinc for Immune Support Creatine Chocolate Peanut Butter 6 Pound (Packaging May Vary)
Optimum Nutrition$186.924.5★5,783 rev
Newest
by launch date
Sporter Mass Gainer High-Calorie Muscle Builder with Creatine BCAA & MCT Oil - Formula for Weight Gain & Recovery Support (12lb Chocolate)
SPORTER$222.5012 rev
PVL Clean Mass XL 5lb The Clean Gainer (Vanilla)
PVL$172.400 rev
OPTIMUM NUTRITION Serious Mass Protein Powder Gainer Chocolate 2.72kg
Optimum Nutrition$210.9054 rev
Rule1 1 LBS High-Calorie Mass Gainer Chocolate Fudge| 40g Protein 16 Servings 11.46 Lbs (5.20 kg)
Rule 1$177.0923 rev
Muscle Bolt Mass Gainer Protein Powder Mix For Weight Gain Chocolate 6lb
Muscle Bolt$86.250 rev
Trending
90-day click momentumPVL Clean Mass XL 5lb The Clean Gainer (Vanilla)
PVL$172.400.0★
Body Builder Extreme Mass Gainer Ultimate Mass Gainer for Body Builders 40gm of protein for muscle Growth & Recovery Perfect for Extreme Bodybuilding (5 LBS Chocolate Peanut)
Body Builder$131.964.0★
MuscleTech | 100% Mass Gainer | High Protein Mass Gainer | Protein + Creatine | Muscle Strength & Performance and Muscle Recovery | Vanilla Milkshake | 2330 grams
Muscletech$130.094.3★
Body Builder Extreme Mass Gainer Ultimate Mass Gainer for Body Builders 40 gm of protein for muscle Growth & Recovery 11servings - 5 Lbs (Spanish Latte)
Body Builder$144.473.5★
Optimum Nutrition Serious Mass Weight Gainer Protein Powder Mass Gainer Vitamin C and Zinc for Immune Support Creatine Chocolate Peanut Butter 6 Pound (Packaging May Vary)
Optimum Nutrition$186.924.5★
What buyers say about mass gainer
What buyers praise and complain about, mined from review topics.What buyers love
“Good product”
What buyers complain about
“It is Tasteless. Awful”
“I received the product unsealed with marks that it was used before”
“Bad smell and taste”
Top return reasons
Common questions
- Is mass gainer profitable to sell on Amazon United Arab Emirates?
- The niche generates $93K/yr across 18 tracked products. 90-day search growth is +25.6%. Flapen's verdict: Skip it (43/100).
- How competitive is the mass gainer niche?
- 12 brands and 36 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in mass gainer?
- Top complaints mined from reviews: الذوق العام, حالة المنتج, يشم. The return rate is 1.3%.
- When does demand for mass gainer peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the mass gainer niche?
- Listings span $50.00–$244.25; the average listing price is $159.89 (sweet spot $15–$100). The average incumbent carries 2,513 reviews — the moat a new listing must climb.