Lentil
soft demand (-48.2% this quarter) — Lentil doesn't clear our bar today.
Flapen Score
Ranks 373 of 419 Grocery niches · −11 vs the category median of 52
Is Lentil profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Lentil is a $30K/yr Amazon United Arab Emirates market (34K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar. Verdict: Skip it — 41/100.
Lentil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -48.2% over the last 90 days and 12.6% of searches end in a purchase.
$30K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 24 products
Top Lentil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bayara Masoor Dal 1kg
- Price
- $7.51
- Rating
- 4.6/5
- Reviews
- 200
- Age
- 7y ago

Bayara Green Lentils 1kg
- Price
- $10.40
- Rating
- 4.7/5
- Reviews
- 72
- Age
- 6y ago

Bayara Red Masoor Whole 400g
- Price
- $3.42
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 3y ago

LuLu Green Lentils 400g
- Price
- $3.85
- Rating
- 4.7/5
- Reviews
- 24
- Age
- 3y ago

Green Valley Green Whole Lentil 1 kg
- Price
- $12.65
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 7y ago
Trending
90-day click momentum
Green Valley Red Split Lentil (Masoor Dal) 1kg | Premium Quality Split Red Lentils | High Protein & Fiber | Easy to Cook | Ideal for Soups Curries & Healthy Meals
- Price
- $10.03
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 7y ago

Green Valley Green Whole Lentil 1 kg
- Price
- $12.65
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 7y ago

LuLu Indian Lentil (Mudhira) 400g
- Price
- $4.32
- Rating
- 4.1/5
- Reviews
- 13
- Age
- 3y ago

Madhoor Masoor Dal Split Red Lentil 1kg
- Price
- $4.78
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 5y ago

Zarah Green Lentil 1 kg
- Price
- $12.05
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago
Newest
by launch date
Zarah Green Lentil 1 kg
- Price
- $12.05
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 2y ago

Giovanni Lentils 400 g
- Price
- $2.62
- Rating
- 4.5/5
- Reviews
- 8
- Age
- 2y ago

LuLu Green Lentils 400g
- Price
- $3.85
- Rating
- 4.7/5
- Reviews
- 24
- Age
- 3y ago

Bayara Red Masoor Whole 400g
- Price
- $3.42
- Rating
- 4.6/5
- Reviews
- 75
- Age
- 3y ago

LuLu Masoor Dal 800g
- Price
- $5.10
- Rating
- 4.4/5
- Reviews
- 105
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 rising
Sellers
14
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
55%
Top 20: 95%
Open market
2%
- Bayara49%
- Lulu21%
- Green Valley14%
- Natures Choice11%
- Earth Goods2%
- Zarah1%
- Open — no brand owns it (2 brands, 2%)
Lentil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar · busiest ÷ quietest = 2.0×
Top Lentil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lentils12K/yr
- lentil13K/yr
- عدس7K/yr
- عدس اصفر2K/yr
What reviews say buyers love and hate about Lentil
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Good quality”
What buyers complain about
50% of reviews“price should be more low”
Common Lentil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









