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53

laban

Worth a look

Shows low returns (0.0%), but pricing outside the sweet spot ($6.30 avg) keeps it on the watch list.

Market size 23Growth 45Conversion 97Competition 55Returns 100Price range 46Avg price 18Brand share 35Review moat 96Quality gap 33

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.3%

search→purchase rate — share of searches ending in a sale

Review moat

Incredible71.52

avg incumbent reviews — the moat a new listing must climb

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$1.20–$26.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+15.7%

90-day search growth — must beat 0% to launch

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$94K

$94K/yr · 97K searches

Avg price

Bad$6.30

avg listing price — sweet spot $15–$100

According to Flapen's Amazon United Arab Emirates niche tracking, laban is a $94K/yr Amazon United Arab Emirates market (97K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Aug. Verdict: Worth a look — 53/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

laban market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
$189K–$252K
units × avg price
Conversion rate
15.3%
Avg BSR
#296
Page quality
0%
Prime
100%
Sponsored
4%
Out of stock
0.0%
Avg brand age
48 months
Avg seller age
0 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 flat

Sellers

16

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

52%

Top 20: 95%

Open market

13%

  • Almarai51%
  • Piper & Scoot14%
  • Al Ain Farms10%
  • Al Rawabi5%
  • Safa4%
  • Lulu3%
  • Open — no brand owns it (7 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +15.7% search growth over the last 90 days.
4K3KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Top laban search terms

  • laban89K/yr
  • laban low fat5K/yr
  • leban2K/yr
All search terms

Top laban products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$9K15%$14K20%$19K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about laban

What buyers praise and complain about, mined from review topics.

What buyers love

الذوق العام25%

“Good taste”

نضارة25%

“Fresh”

الجودة الشاملة19%

“Good Product”

حلاوة13%

“حلو”

محتوى الملح6%

“Thick and not too salty”

القيمة مقابل المال6%

“But amazone giving price discounts which makes amazone better than others”

سماكة6%

“Thicker”

What buyers complain about

محتوى الملح100%

“Not salty at all”

Common questions

Is laban profitable to sell on Amazon United Arab Emirates?
The niche generates $94K/yr across 25 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +15.7%. Flapen's verdict: Worth a look (53/100).
How competitive is the laban niche?
13 brands and 16 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in laban?
Top complaints mined from reviews: محتوى الملح. The return rate is 0.0%.
When does demand for laban peak?
Demand peaks in Aug; the busiest month runs 1.8× the quietest.
What does it cost to enter the laban niche?
Listings span $1.20–$26.55; the average listing price is $6.30 (sweet spot $15–$100). The average incumbent carries 72 reviews — the moat a new listing must climb.