Keto
MaybeReturns run at only 0.1% of orders. But shoppers spend only $54K a year here, so Keto is a Maybe.
- Flapen Score
- 57 / 100Top 25% of 419 Grocery niches · +5 vs the category median of 5257
- Market size
- $54K/yr56K searches / yr
- 90-day growth
- +3.6%search demand this quarter
- Competition
- 40%top-5 click share · 21 brands · 39 sellers
Flapen Score
Keto against its category
The dotted line is the Grocery average. Past it, Keto is stronger. Inside it, weaker.
Market
The Keto market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Keto 56K times last year and spent an estimated $54K. The top 5 brands take 72% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
3.4% of searches ended in a purchase last week.
Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 56K
- Growth, 90 days vs prior 90
- +3.6%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $54Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- keto52K searches a year
02 · Price
A sale here is worth $28.32.
Listings sell for $28.32 on average, from $2.84 to $149.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $28.32 that is $0 to $3K a year per listing.
- Average price
- $28.32inside the $15 to $100 sweet spot
- Price range
- $2.84–$149.04
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #179 within Grocery. It carries 2,628 reviews at 3.99 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 87%
- Out of stock, average day
- 17.0%
- Average rank
- #179in Grocery
- Average rating
- 3.99 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,628per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Keto products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Befit Keto Pasta Fusilli 200g
- Price
- $17.37
- Rating
- 2.8/5
- Reviews
- 21
- Age
- 2y ago

beFit Keto Protein Brownie 40gm
- Price
- $10.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

BeFit Marble Cake Sugar-Free Keto-Friendly 46g Made with Almond Flour and Cocoa Low-Carb Snack
- Price
- $2.84
- Rating
- 2.9/5
- Reviews
- 25
- Age
- 1y ago

Zaadna Keto Spinach Pasta Fusilli 200g
- Price
- $17.03
- Rating
- 3.4/5
- Reviews
- 4
- Age
- 2y ago

Keto Salt & Vinegar Flaxseed Chips
- Price
- $14.05
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1y ago
Trending
90-day click momentum
BeFit Macaroni Keto Pasta 200 g
- Price
- $17.83
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3y ago

BeFit Keto Chocolate Muffin 60 g
- Price
- $8.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

BeFit Keto Banana Muffin 60 g
- Price
- $8.61
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

BeFit Keto Vanilla Pound Cake 35 g
- Price
- $24.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

beFit Keto Protein Brownie 40gm
- Price
- $10.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago
Newest
by launch date
BeFit Keto Banana Muffin 60 g
- Price
- $8.61
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

BeFit Keto Chocolate Muffin 60 g
- Price
- $8.72
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

BeFit Keto Vanilla Pound Cake 35 g
- Price
- $24.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

beFit Keto Protein Brownie 40gm
- Price
- $10.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

beFit Keto Low Carb Focaccia 180gm
- Price
- $16.58
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
39
Top-5 brand share
72%
Top 20: 99%
Top-5 click share
40%
Top 20: 82%
Open market
24%
- Zaadna28%
- BEFIT LIFESTYLE21%
- Keto Break11%
- Euro Cake6%
- Atkins5%
- Perfect Keto4%
Demand
Keto search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Keto
We read the reviews and the return reasons for every product selling here.
“Doesn't taste good”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keto questions
Answered from the same tracked data.









