jam
Worth a lookShows low returns (0.0%), but a small market ($49K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Incredible64.45avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Growth
Okay+11.8%90-day search growth — must beat 0% to launch
Avg price
Okay$10.09avg listing price — sweet spot $15–$100
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Price range
Okay$1.04–$19.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$49K$49K/yr · 50K searches
According to Flapen's Amazon United Arab Emirates niche tracking, jam is a $49K/yr Amazon United Arab Emirates market (50K searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
jam market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $61K–$81K
- units × avg price
- Conversion rate
- 9.7%
- Avg BSR
- #48
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 10%
- Out of stock
- 0.2%
- Avg brand age
- 56 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
8 flat
Sellers
19
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
52%
Top 20: 89%
Open market
6%
- Bonne Maman37%
- Al Alali18%
- ST. DALFOUR13%
- Frutessa13%
- Hero9%
- Lulu5%
- Open — no brand owns it (2 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top jam products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bonne Maman Strawberry Preserve Made form Fresh Fruits - 370 g
Bonne Maman$15.794.7★152 rev
Bonne Maman Fruits of the Forest Preserve Made from Fresh Fruits - 370 g
Bonne Maman$16.294.4★57 rev
Al Alali Mixed Fruit Jam 400g
Al Alali$7.804.4★65 rev
Frutessa Assorted - 450 gms (1+1 Free)
Frutessa$6.464.0★30 rev
St. Dalfour Strawberry Fruit Spread 284g
ST. DALFOUR$11.904.7★102 rev
Newest
by launch date
What buyers say about jam
What buyers praise and complain about, mined from review topics.What buyers love
“Rest all flavors are top notch”
“Amazing price”
“Yummy”
“Great quality product that meets expectations perfectly”
“Great taste with chunks of strawberries”
“Healthy choice”
What buyers complain about
“There is no taste”
“drastically different, poor quality”
“Not quite natural”
“seedy”
Common questions
- Is jam profitable to sell on Amazon United Arab Emirates?
- The niche generates $49K/yr across 29 tracked products. 90-day search growth is +11.8%. Flapen's verdict: Worth a look (52/100).
- How competitive is the jam niche?
- 8 brands and 19 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in jam?
- Top complaints mined from reviews: الذوق العام, الجودة الشاملة, المكونات الطبيعية. The return rate is 0.0%.
- When does demand for jam peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the jam niche?
- Listings span $1.04–$19.66; the average listing price is $10.09 (sweet spot $15–$100). The average incumbent carries 64 reviews — the moat a new listing must climb.