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Hing

a small market ($34K/yr) — Hing doesn't clear our bar today.

Flapen Score

47
Skip it

Ranks 294 of 419 Grocery niches · −5 vs the category median of 52

Market size 9Growth 25Conversion 97Competition 29Returns 100Price range 65Avg price 27Brand share 28Review moat 84Quality gap 62
This niche Category average · 419 niches

Is Hing profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Hing is a $34K/yr Amazon United Arab Emirates market (25K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 47/100.

Hing: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -0.8% over the last 90 days and 14.9% of searches end in a purchase.

$34K

revenue / yr

Units sold / yr5K
Search volume / yr-0.8%25K
Conversion rate14.9%
Avg price$9.27

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers8 · 20
Top-5 product click share67%
Open market12%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 13 products

Sponsored placement8%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews313

Top Hing products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

$0$3K$7K$10K$14K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

20

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

7%

  • L. G.42%
  • Datar23%
  • Unifresh10%
  • Eastern7%
  • Everest6%
  • Nellara5%
  • Open — no brand owns it (2 brands, 7%)

Hing demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume25KCVR14.9%Products13Brands8Top 5 Brands88%OOS Rate0.0%Rating4.4★Reviews313Avg BSR#45
700500Spike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Hing search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hing10K/yr
  • asafoetida6K/yr
  • hing powder6K/yr
  • asafoetida powder3K/yr

Common Hing questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hing 47/100 on Amazon United Arab Emirates — Skip it. The niche generates $34K/yr across 13 tracked products. Search demand moved -0.8% over the last 90 days.
Search demand for Hing on Amazon United Arab Emirates is steady year-round — the busiest month runs 1.4× the quietest.