fig
Worth a lookShows low returns (0.0%), but soft demand (-15.4% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Incredible95.13avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$28.66avg listing price — sweet spot $15–$100
Price range
Great$8.58–$83.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Bad$87K$87K/yr · 46K searches
Growth
Bad-15.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, fig is a $87K/yr Amazon United Arab Emirates market (46K searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
fig market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $115K–$143K
- units × avg price
- Conversion rate
- 6.6%
- Avg BSR
- #10
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 31%
- Out of stock
- 0.0%
- Avg brand age
- 52 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
22
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
12%
- Turkish21%
- Natural Spices17%
- Madhoor15%
- Bayara15%
- Lulu15%
- Ziba5%
- Open — no brand owns it (4 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top fig search terms
- fig15K/yr
- figs12K/yr
- تين مجفف5K/yr
- anjeer5K/yr
- dried figs4K/yr
- figs dry fruit4K/yr
Top fig products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch date
Vita-Me Freeze-Dried Crunchy Fig Snacks 25g-100% Natural-No Sugar Added-Vegan-No Additives Added -Made From 151 Gr Fresh Purple Fig-Healthy Snack(Sliced)
Vita-Me$15.6630 rev
Bayara Dried Figs in Tray 500 g
Bayara$31.864 rev
Dry Fig Afghani 500 g
Generic$60.6611 rev
Ziba Foods Sun-Dried Figs Wild Grown Healthy Dried Fruit Snack 6 x 40g
Ziba$83.9829 rev
Dried Fig Jumbo Rope 500 g Approx.
Lulu$31.2926 rev
Trending
90-day click momentumZiba Foods Sun-Dried Figs Wild Grown Healthy Dried Fruit Snack 6 x 40g
Ziba$83.984.6★
MADHOOR ANJEER FIGS
Madhoor$20.953.9★
Vita-Me Freeze-Dried Crunchy Fig Snacks 25g-100% Natural-No Sugar Added-Vegan-No Additives Added -Made From 151 Gr Fresh Purple Fig-Healthy Snack(Sliced)
Vita-Me$15.664.2★
Fresh Fig UAE 1pkt
Lulu$8.583.4★
MADHOOR ANJEER FIGS
Madhoor$13.423.7★
What buyers say about fig
What buyers praise and complain about, mined from review topics.What buyers love
“The taste is good”
“Excellent quality”
“Delivered fresh, excellent”
What buyers complain about
“Not so good and very old”
“Small”
“not as described”
“So old and dry, a goat would not eat this product”
“Very bad quality”
“no taste”
“tough on teeth”
Common questions
- Is fig profitable to sell on Amazon United Arab Emirates?
- The niche generates $87K/yr across 16 tracked products. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (55/100).
- How competitive is the fig niche?
- 10 brands and 22 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in fig?
- Top complaints mined from reviews: فاسد/فاسد/فاسد, الحجم الكلي, المنتج المعلن عنه مقابل المنتج الفعلي. The return rate is 0.0%.
- When does demand for fig peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the fig niche?
- Listings span $8.58–$83.98; the average listing price is $28.66 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.